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Thursday, July 19, 2018

Edina Public Schools - Digital and Media Specialist

Description:
Edina Public Schools is seeking a full-time Digital and
Media Specialist at South View Middle School beginning August 20, 2018.
  The Media Specialist will provide Next Generation leadership and expertise to develop, implement, and maintain a digital information media program by working collaboratively with other employees to support student technology and information literacy skills.
 

The responsibilities of this position include:
  • Supports teachers in designing lesson plans, preparing instruction, delivering instruction and evaluative materials to maximize the learning of all students
  • Promotes the media program to employees and students
  • Assists in monitoring media and technology needs, usage and trends and assists in the budgetary decision process
  • Provides guidance to students in connecting experiences with everyday life
  • Maintains a safe, inspiring, and welcoming learning environment for all students, parents, employees, and community members
  • Models learning through engaging in professional growth opportunities and employee collaboration
  • Serves as a resource to individual educators relating to the integration of literacy, technology support and technology in instruction
  • Conducts needs assessment to design, develop, model, and deliver professional development concerning the integration of educational technologies and best practices for using technology to enhance instruction, meet curriculum standards, and improve student achievement
  Qualifications:
  Current MN Media Specialist licensure, required
Experience managing a media program and the integration of technology
Experience working with middle school students, preferred

Application Procedure:
Apply online.  Required documents include letter of interest, resume, transcripts, credentials or three letters of recommendation, and copy of license.


  IF YOU HAVE ALREADY APPLIED ONLINE, log back into your online application and check the appropriate position on the vacancy desired page.  If you have already sent in your required documents, please do not send those again.

Wednesday, July 18, 2018

Best Buy - Social Media Specialist


Social Media Specialist


Full Time
Job Description
This role is responsible for communicating directly with our current and future customers on social platforms for positive conversations. These platforms include Twitter, Facebook and Instagram. The intent of this work is to humanize the Best Buy brand by talking about what’s possible, building brand love and fostering community. Ideally candidates are highly engaged with social media, pop culture and a genuine interest in technology and consumer electronics.

The work consists of 1:1 communication (70% of time spent), analytics (15% time spent), user generated content (10%) and other various campaign execution work (5%).

Our ideal candidate has exceptional oral and written communication skills and is able to develop engaging content. Also, a proven track record in methodical, rational and mature decision making.

Key Responsibilities:

1:1 Communication
  • Engage with customers on social platforms, both @mentions as well as customers talking about products we sell
  • Set and implement social media and communication campaigns to align with marketing strategies
  • Provide engaging text, image and video content for social media accounts
  • Respond to comments and customer queries in a timely manner
  • Weekday evenings and weekend support swing shifts
  • Assist in identifying winners for Surprise & Delight activations.  This includes reaching out to the individuals to tell them that they “won” and collect their personal information (per direction from legal)
  • Assist in the responses to influential accounts (i.e. verified account or an account that was influential 10K+ followers)
  • Flagging any post issues that they see while monitoring (i.e. typos in posts) along with any ECC issues/concerns with how they responded to anyone

Analytics
  • Ongoing robust 1:1 report which consists of the following insights:
    1. Key Takeaways
    2. Brand Love Results (for that month vs. LY)
    3. Top Monthly Wins and Engaged Responses
    4. Product Category Analysis  
    5. Competitor Overview
    6. Industry Conversation Trends on Twitter

Monitoring conversations
  • Utilize social listening tools to monitor crisis/issues that arise, product launch, PR related issues/news stories etc.  This monitoring ranges from simple updates via email to our Facebook Group or actual decks with more robust information

User Generated Content

  • Find usable UGC that fits within brand guidelines. Then reaches out to users to get their approval to feature their content
  • Provides UGC best practices and competitor examples

Minimum Qualifications:
  •  2 years of Marketing or related experience

Preferred Qualifications:
  • 2 years of social media experience
  • National brand experience
Apply now.

Tuesday, July 17, 2018

Facebook Community Boost program

The Facebook Community Boost program is designed to help small businesses grow and better compete in the new economy. Facebook will be visiting 50 cities this year with Minneapolis as its tenth stop.

Sample courses include: Getting Started with Facebook, Connecting with Local Shoppers, Getting Business done with Instagram, Finding New Customers with Facebook, Taking Facebook Ads to the Next Level, Growing your Business Internationally and more.

Key Moments This Week

MAIN EVENT - Wednesday, July 18th
10:00am: Main Stage Kickoff
Location: Minneapolis Institute of Art (2400 3rd Ave South, Minneapolis, MN 55404)
At the Community Boost kickoff, you will hear remarks from Facebook leaders, policymakers and a panel of successful local small business owners. Facebook will also be making an announcement that will impact Minneapolis.

Speakers will be available for follow up interviews. Please let us know any specific interview requests you may have.

Registration is free for attendees and more information can be found at facebook.com/communityboost

ICF - Public Relations Intern

Working at ICF
Working at ICF means applying a passion for meaningful work with intellectual rigor to help solve the leading issues of our day. Smart, compassionate, innovative, committed, ICF employees tackle unprecedented challenges to benefit people, businesses, and governments around the globe. We believe in collaboration, mutual respect, open communication, and opportunity for growth. If you’re seeking to make a difference in the world, visit www.icf.com/careers to find your next career. ICF—together for tomorrow.

Who we are:
ICF Olson is a collective of world-class agencies delivering across the spectrum of customer experience: creative expression (Olson), public engagement (Olson Engage), customer relationships/loyalty (Olson 1to1) and digital experiences (Olson Digital.) Though experts in different areas, we are united in our common POV: Think like people. ® This means everything we do is made from empathy –the key to brand success in a world of ever-shrinking attention and ever-growing choice.
Who we’re looking for:
Olson Engage is looking for a candidate available for a four month internship starting asap. The intern will assist our account teams in the execution of program tactics with the objective of promoting and raising attention for our client’s brand. Intern must have a solid work ethic, strong intellectual curiosity and a desire to work hard and have fun.
What you’ll get to do:
  • Responsibilities include, but are not limited to:
    • Creating media lists
    • Drafting, disseminating and pitching media alerts and press releases
    • Participating in brainstorms and project meetings
    • Creation of publicity materials and media kits
    • Conducting research
    • Media monitoring
    • Compiling news summaries and providing general office support
What you’ll need to succeed:
  • Impeccable time management and prioritization skills
  • Ability to coordinate projects from inception to completion and meet demanding deadlines
  • Excellent verbal and written skills
  • Strong interpersonal and customer service skills
  • Bachelor’s degree in public relations, mass communications, journalism or related field
  • Public Relations experience preferred
ICF Olson is an equal opportunity employer that values diversity at all levels. (EOE – Minorities/Females/ Protected Veterans Status/Disability Status/Sexual Orientation/Gender Identity)
Minneapolis, MN (MN03)

Apply now.

Monday, July 16, 2018

University of Minnesota - Program and Communications Coordinator

Qualifications

Essential Qualifications
Bachelor’s Degree with at least two years of experience in a related field.

Preferred Qualifications
Experience in managing K-12 educational programming. Experience in programming and communications strategies for a non-profit organization. Excellent written and verbal communication skills for program reports and marketing materials. Experience in supervisory roles. Proficiency in MS Office, email and social media marketing platforms, Adobe Creative Suite, and databases.

About the Job

Working Title: Program and Communications Coordinator
Job Class: Administrative Associate 2 (8208A2)
Supervisor: Executive Director

The responsibilities of this position consist of the management, communications and marketing for MCEE’s programming, including K-12 teacher professional development workshops, courses and conferences, educator awards and scholarship programs, pre-service teacher training workshops, student programs, and community financial mentorship programs.

Key Responsibilities:
1. Program Management (55%)
Manage the planning and delivery of MCEE programs and events.
Create and maintain annual calendar of program delivery.
Work closely with Executive Director on content development/procurement as needed.
In consultation with Associate Director, lead recruitment for all programming, including: (i) developing and executing campaign strategies and promotional materials to publicize MCEE programs and events, and (ii) recruiting participants and expanding reach.
In collaboration with Associate Director, develop relationships with school districts to coordinate delivery of programming to schools and to identify new teachers and expand organization network.
With the support of Administrative Support Specialist, oversee program administration, including: (i) managing online registrations for programming, (ii) managing all logistics for programming (space, facilities, lodging, food, equipment, etc.), and (iii) managing preparation of all materials for programming (course materials, workshop agendas, evaluation tools and forms, etc.).
 

Manage program budgets, including: (i) developing program budgets with Executive Director’s approval, (ii) ensuring that programs operate within the approved budget, (iii) monitor and sign off on all budgeted program expenditures, and (iv) code all invoices and credit card expenses for programming per MCEE accounting procedures.
In consultation with Associate Director, ensure that all program sponsors are appropriately recognized throughout the program cycle of promotion/implementation/reporting.
With the support of Administrative Support Specialist, develop and implement a program evaluation framework to assess the strengths of the programs and identify areas for improvement, including: (i) analyzing participant data and recommending improvements for future applications, (ii) creating post-program financial reports, (iii) creating post-program reports (detailing participation and impacts) for grant reporting and other reports, and (iv) assisting in preparing program grant proposals and reports as needed.
Work closely with Executive Director to identify instructors for programming and evaluate the effectiveness of the instructors and curriculum content.
Lead organizational outreach efforts for conferences, events, and professional associations, including: (i) representing MCEE at the Minnesota Center for Social Studies Education (CSSE) and the annual Minnesota Council for the Social Studies (MCSS) conference, (ii) representing MCEE at U of M K-12 Educators network and U of M K-12 Professional Development network meetings, (iii) coordinating arrangement for MCEE staff to attend Council on Economic Education (CEE) annual conference and other conferences as needed, and (iv) requesting staff to represent MCEE at conferences.
Supervise and manage student worker(s).
2. Communications & Marketing (40%)
In consultation with Associate Director and Executive Director, develop, implement, and evaluate communications strategies for the organization to ensure MCEE is positioned as the leader in economic and personal finance education.
In consultation with Associate Director, develop, implement, and evaluate marketing and promotional materials for programs and events.
In consultation with Associate Director, develop, implement, and evaluate annual communications plan for the organization, including: (i) deciding who, where, and when to disseminate online content, (ii) leading the generation of online content (including social media) that engages audience segments and leads to measurable action, (iii) tracking and measuring level of engagement of MCEE audience, and (iv) recommending improvements for future years.
Manage the development, distribution, and maintenance of print and electronic collateral, including (i) leading the development and production of Annual Report and MCEE Board orientation packets, (ii) leading the design and development of all event materials such as posters, signs, and presentations, and (iii) coordinating production arrangements with graphic designers and printers, as well as overseeing the process from start to finish.
In consultation with Associate Director, coordinate and distribute press releases.
With the support of Administrative Support Specialist, manage MCEE website and keep it current, relevant, and effective.
Serve as staff lead for the Marketing Committee of the MCEE Board. Coordinate, attend and take minutes of the meeting.
3. Workflow and Teamwork (5%)
Accept, prioritize and complete assignments for a work group. Coordinate work schedule and vacation time with other staff members to provide office coverage. Attend professional development workshops as required by program needs. Occasional evening and weekend work is expected (approximately, five to seven times per year). Other work-related duties may be assigned.

SALARY AND BENEFITS: Salary is competitive and commensurate with experience and qualifications. Fringe benefits include employee health, dental, social security, retirement, and opportunities for promotion and professional development.

STARTING DATE: Negotiable upon offer, but no later than September 1, 2018.

About the Department


The Minnesota Council on Economic Education (MCEE) is an entrepreneurial non-profit organization (501c3) housed in the Department of Applied Economics at the University of Minnesota, Twin Cities. The mission of MCEE is to equip Minnesotans with the economic and personal financial understanding needed to succeed in today’s complex economy. MCEE accomplishes its mission by developing and delivering professional development courses and workshops for K-12 teachers, providing direct programs to K-12 students, and working with community organizations in personal finance education for adults in diverse populations. For more information about MCEE, please visit http://www.mcee.umn.edu/ .

How To Apply


APPLICATION DEADLINE: Position open until filled; applications will be reviewed beginning August 1, 2018.

APPLICATION PROCEDURE: Apply online at: http://employment.umn.edu and search for Requisition #325052. Please submit all materials online.

A COMPLETE application must include:
1) Cover letter outlining how your career goals, training, and experience support your candidacy
2) Resume or curriculum vitae
3) Contact information for three references who can comment on your abilities and experience

Email inquiries about the position are welcome, but formal application process is required. Contact: Donald Liu (dliu@umn.edu), Executive Director, Minnesota Council on Economic Education.

Diversity

The University recognizes and values the importance of diversity and inclusion in enriching the employment experience of its employees and in supporting the academic mission. The University is committed to attracting and retaining employees with varying identities and backgrounds.
The University of Minnesota provides equal access to and opportunity in its programs, facilities, and employment without regard to race, color, creed, religion, national origin, gender, age, marital status, disability, public assistance status, veteran status, sexual orientation, gender identity, or gender expression. To learn more about diversity at the U: http://diversity.umn.edu.

Background Check Information

Any offer of employment is contingent upon the successful completion of a background check. Our presumption is that prospective employees are eligible to work here. Criminal convictions do not automatically disqualify finalists from employment.


Friday, July 13, 2018

Uponor - Content and Social Media Specialist

The year 2018 marks Uponor's 100-year anniversary. Our success is built on strong partnerships with our customers and stakeholders in the past, present and future.
Uponor is a leading international systems and solutions provider for safe drinking water delivery, energy-efficient radiant heating and cooling and reliable infrastructure. The company serves a variety of building markets including residential, commercial, industrial and civil engineering. 

Uponor employs about 4,000 employees in 30 countries, mainly in Europe and North America. In 2017, Uponor's net sales totalled nearly €1.2 billion. Uponor is based in Finland and listed on Nasdaq Helsinki. Uponor builds on you - www.uponor.com
Job Description Summary:
The Digital Marketing Content and Social Media Specialist is responsible for writing creative content to use across digital platforms and managing Uponor North America social media. Key responsibilities include creating engaging digital content for use on websites, email marketing campaigns, blogs, landing pages, and social media, monitoring social media presence and developing content and social media strategies. This role will also conduct content audits, ensure content is search and SEO-friendly and assist with uploading content in Sitecore CMS. This role will partner across the organization to ensure content is accurate and aligns with organizational strategy and marketing goals.
Job Description:
Write engaging content for use across digital marketing channels, including websites, email marketing campaigns, blogs, landing pages and social media while adhering to brand and digital standards. Ensure content is search and SEO-friendly.
Manage social media presence and day-to-day communications across social media platforms, including Twitter, Facebook and Instagram. Monitor and engage in relevant social discussions while working across departments to ensure alignment with organizational strategy and marketing message.
Collaborate with Content Development Manager, Marketing Automation Specialist, segment teams and departments across the organization to develop content and social media strategies designed to improve the customer experience. Leverage content audits, reporting dashboards and analytics to inform content strategies and track results.
Assist in the development and maintenance of the online user experience as it relates to content and UX design. Work closely with Web Content Specialist to update content within Sitecore CMS.
Work cross-functionally or with other workgroups to ensure collaboration on shared goals. 
Seeks out opportunities to contribute to the business success through proactive involvement in team initiatives.
Qualifications
  • Requires a Bachelor's degree in Marketing, Communications, Advertising, Creative Writing, Journalism, or equivalent degree.
  • 5 years of related experience; 2 years in social media, advertising or digital content writing required.
  • Knowledge of AP writing style, SEO/SEM, and Sprout Social or comparable social media monitoring tool preferred.
  • Prior experience in Writing, Editing, Communications, Marketing, Social Media or similar is required.
  • Must use an effective and approachable communication style to engage others and build credibility and rapport.
  • Must be self-starter, goal oriented, and take initiative to achieve objectives.
  • Must be a strong team player.
Location:
Apple Valley
Time Type:
Full time Apply now.

Thursday, July 12, 2018

University of Minnesota - Communications Associate

Apply now.

Wednesday, July 11, 2018

Blue Cross and Blue Shield of Minnesota - Marketing Communications Specialist


For more than 80 years, Blue Cross and Blue Shield of Minnesota has worked to improve the health of all Minnesotans. As a nonprofit organization, we have a long history of making a healthy difference in people’s lives and of giving back to the communities we serve. In particular, our industry-leading commitment to veterans, service members and their families helped us to be named the first and only Beyond the Yellow Ribbon health plan company in Minnesota.

We make it easy for you to support veterans groups and other community organizations by providing 20 hours of volunteer paid time off each year — in addition to regular paid time off. The dedication of Blue Cross volunteers has earned us recognition for running one of the most successful corporate food drives in the state; donating nearly 1,500 volunteer hours at Habitat for Humanity worksites; and growing more than 750 pounds of fresh produce at our onsite Community Giving Gardens. Find your place at a company that cares about veterans, our employees, our members and our communities.
Description Summary
Join the Blue Cross consumer experience and engagement marketing team as a senior marketing communications specialist responsible for creating relevant and compelling messaging, content and materials that engage and educate our health plan consumers and clients. Create content published in digital channels, retail store environments, direct mail services and face-to-face communications.
Accountabilities

  1. Collaborate with your assigned market segment team to create messaging and content that drives consumer member engagement and sales channel enablement.
  2. Support the development of segment-specific value propositions for assigned market segments and product-specific value propositions for assigned products.
  3. Ideate, create, and edit a variety of content types (including: how-to based, stats, best practices, sales tools, case studies, etc.) and content formats (including: article, video, presentation, email, social, print, etc.).
  4. Write and edit a wide-range of content and materials used for consumer engagement, sales channel enablement, sales support, client support, product launch and health plan open enrollment.
  5. Implement advanced online and print copywriting capabilities to deliver communications that stand out, stay on message and speak to consumers and clients in a consistent tone of voice.
  6. Understands how an audience interact with digital media differently form print and identifies what makes digital content successful for website, landing page, email, social media and blogs.
  7. Work closely with graphic designers as “communications planners” to deliver cohesive, harmonious design and copy that makes the content strike a chord with consumers and clients.
  8. Perform investigative research to see what thought leaders are talking about and interview internal/external subject matter experts.
  9. Leverage content management system and other online resources to manage multiple content projects across assigned market segments and products.

Requirements

  • Bachelor's degree preferably in the communications, marketing or journalism field and 5 years of related work experience, or 9 years of related work experience in lieu of a degree.
  • Strong research, problem-solving and analytical skills.
  • Ability to work independently and execute with minimal guidance.
  • Demonstrated interpersonal skills for working with business partners, vendors and cross-functional teams and for making formal presentations.
  • Strong project and time management skills for juggling many changing priorities and working under tight deadlines.
  • Demonstrated writing and general public relations skills.
  • Demonstrated personal computer skills in the use of a suite of software tools (such as Microsoft Word, PowerPoint and Excel) and project management tools.

Preferred Requirements

  • Exceptional creative copywriting skills for both web and print
  • Subject matter expertise in health care or medical technology
  • Deep discipline expertise in content marketing with a portfolio to prove it
  • Cross-discipline competence in: SEO, UI/UX, B2B/B2C marketing and PR
  • Track record of being an integral member of a cross-functional marketing team

FLSA Status
Exempt
Blue Cross Blue Shield of Minnesota is an Equal Opportunity and Affirmative Action employer that values diversity. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on race, color, creed, religion, sex, national origin, genetic information, marital status, status with regard to public assistance, disability, age, veteran status, sexual orientation, gender identity, or any other legally protected characteristic.



Make a difference

Thank you for your interest in Blue Cross. Be part of a company that lets you be you — and make a healthy difference in people’s lives every day

Blue Cross is an Equal Opportunity and Affirmative Action employer that values diversity. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on race, color, creed, religion, sex, national origin, genetic information, marital status, status with regard to public assistance, disability, age, veteran status, sexual orientation, gender identity, or any other legally protected characteristic.

Blue Cross® and Blue Shield® of Minnesota and Blue Plus® are nonprofit independent licensees of the Blue Cross and Blue Shield Association

Apply now.