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Friday, December 15, 2006

Media Relations Specialist - Select Comfort


  • Responsibilities would include both traditional and online, as well as proactive and reactive media outreach, including but not limited to:

  • Conduct short-lead, long-lead, online, trade and broadcast media relations to support Sleep Number®, accessory and corporate PR strategies.

  • Promote Select Comfort’s sleep innovation function and Sleep Advisory Board members

  • Support Select Comfort’s corporate charitable giving and cause-related marketing programs

  • Support Select Comfort store openings and retail partner announcements

  • Support new bed/product and accessories introductions

  • Other media relations support, as needed

  • Oversee the development of media materials and publications

  • Provide leadership for all media monitoring and analysis activities

  • Embrace, advocate and model company goals and beliefs.

  • Perform other job-related duties as required by business needs.
  • Requirements:
  • 4-year Bachelor’s degree in journalism, public relations or communications

  • 3-5 years communications, marketing, PR or related background required
    o Strong computer skills required: Word, Excel, PowerPoint, Internet
    o Consumer products and/or retail experience preferred

    Get more information here.