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Saturday, January 06, 2007

Colle+McVoy - Senior Interactive Strategist

Job Description

The Senior Interactive Strategist is responsible for developing, advancing and implementing interactive/digital business strategies for agency clients. Position requires excellent written and oral communication skills and the ability to lead effective client presentations.

• Participate in overall strategic planning by identifying interactive opportunities and translating them into effectively integrated digital initiatives
• Develop interactive strategy briefs that encapsulate and support business objectives
• Serve as the user-experience advocate by leading the site/experience structure phase of major interactive projects
• Ensure projects meet objectives set forth in strategy brief during project implementation and ongoing maintenance
• Serve as a major client contact for strategic planning and implementation of interactive projects
• Work with the Project Manager to ensure we do the best possible work while remaining within budget and schedule
• Participate in new business pitches and the identification of new opportunities with existing clients

Job Requirements
• 4 year college degree
• 5+ years of experience conceptualizing, developing and implementing interactive strategy
• 3+ years of client management experience
• High level knowledge and experience in best practices for website design, development, marketing, performance measurement and analytics
• Strong cognitive skills - including problem solving, decision making and analysis
• Ability to translate technical jargon into layman’s terms
• Experience managing budgets
Contact: Kristen Evanoff