The Public Relations Manager will be responsible for working with the Public Relations Director to develop and implement short- and long-term strategic brand and product public relations plans. This person will work closely with the Public Relations Director to project manage foundational media relations, market share support, and new product launches.
They will also work closely with Public Relations Director to develop and oversee the implementation of entertainment/celebrity/product placement and other credibility-building campaigns. They will help develop and lead digital influence strategies, manage the sleep innovation function, including research sleep issues and monitor new secondary research and developments, and communicate new findings to sales, marketing and select media.
The incumbent will help support the corporate communications function, which includes supporting the Public Relations Director around earnings, annual report, etc. Lastly, the Public Relations Manager will become part of the issues management and crisis team; involved in auditing and crisis preparation.
4-year Bachelor's degree in journalism, public relations or communications 5-8 years communications, marketing, PR or related background required Strong oral and written communication skills Interpersonal skills Excellent organizational, project management and problem-solving skills Media relations and agency management skills Strong computer skills required: Word, Excel, PowerPoint, Internet Consumer products experience preferred Able to organize, prioritize work, meet deadlines and work independently Able to work well in a fast-paced, ever-changing environment Able to follow schedules and complete required documentation and reports Able to be flexible and to handle multiple projects in an organized, timely manner Able to remain calm under pressure Normal physical exertion within an office environment Some travel required for community relations donations
To apply for this position, please e-mail resumes to firstname.lastname@example.org or apply online at sleepnumber.com.