OVERVIEW
HealthFitness is proud to be a leading provider of integrated health and fitness management solutions, working in partnership with employers to manage their health care and productivity costs and to create a culture of health. At HealthFitness, we are dedicated to improving the health & well-being of the people we serve. We are looking for individuals to join our team that aren’t just looking for a job, but rather those who seek a career empowering people to lead healthier lives. If you are up for the challenge of delivering results and are truly passionate about making a difference, HealthFitness is the company for you.
Description
SUMMARY
This Public Relations Specialist position is responsible for executing the public relations strategy and supporting related activities within the organization. Key responsibilities include mapping corporate differentiators/value proposition to industry trends and market priorities; media relations and outreach; preparation of internal and external publications and speaker presentations; and interdepartmental communication, collaboration and dissemination of information through appropriate channels.
JOB ACCOUNTABILITIES
Primary:
Education, Experience and Certifications:
The success of HealthFitness is dependent on the quality and service provided by our employees. As such, HealthFitness’ commitment to our associates is exemplified by one of the best combined compensation and benefits packages in the industry. If you are interested in a career with HealthFitness, please apply directly at: http://hostedjobs. openhire.com/epostings/jobs/submit.cfm?fuseaction= dspjob&jobid=289348&company_id=15808&jobboardid=24 .
If you are unable to apply on-line, you may send your resume indicating your position of interest via fax to (952) 897-5096. For more information on HealthFitness, please visit our website www.hfit.com .
HealthFitness Corporation - 1650 West 82nd Street, Suite 1100 - Minneapolis, MN 55431
Equal Opportunity Employer
HealthFitness is proud to be a leading provider of integrated health and fitness management solutions, working in partnership with employers to manage their health care and productivity costs and to create a culture of health. At HealthFitness, we are dedicated to improving the health & well-being of the people we serve. We are looking for individuals to join our team that aren’t just looking for a job, but rather those who seek a career empowering people to lead healthier lives. If you are up for the challenge of delivering results and are truly passionate about making a difference, HealthFitness is the company for you.
Description
SUMMARY
This Public Relations Specialist position is responsible for executing the public relations strategy and supporting related activities within the organization. Key responsibilities include mapping corporate differentiators/value proposition to industry trends and market priorities; media relations and outreach; preparation of internal and external publications and speaker presentations; and interdepartmental communication, collaboration and dissemination of information through appropriate channels.
JOB ACCOUNTABILITIES
Primary:
- Internal collaboration to identify market opportunities to strengthen HealthFitness awareness and demonstrate thought leadership
- Lead and coordinate speaking opportunities including
- Identify internal SME’s, top tier client success stories aligned to primary brand messages,
- Outreach to clients and third party endorsers
- Track speaking opportunities and complete timely submissions
- Orchestrate meetings using journalistic skills to prepare final speaker presentation materials
- Identify industry trends and produce issue briefs, white papers and media abstracts to demonstrate HealthFitness’ leadership strength
- Prepare press releases; obtain appropriate approvals and release to newswire
- Media relations and outreach including responding to questions or requests from members of the media and preparation of abstracts and pitch to publications
- Track media opportunities including industry and related tools such as ProfNet, Meltwater News
- Create metrics for ongoing internal associate communication related to public relations and marketing activity
- Maintain regular contact with other departments so that all positive information about the organization is obtained and disseminated in a timely manner
- Track editorial calendars and monitor media coverage
Education, Experience and Certifications:
- Bachelor’s Degree in journalism, communication, public relations or related field and 3-5 years related experience
- Demonstrated media relations experience required
- Journalism/agency and healthcare industry background is preferred.
- Strong journalistic skills including story sleuthing, research, interviewing and pitching
- Proficient writing skills including top line abstracts, in-depth researched white papers and script writing
- Computer proficiency in Microsoft Office programs including a minimum Word, PPT, Outlook and Excel
The success of HealthFitness is dependent on the quality and service provided by our employees. As such, HealthFitness’ commitment to our associates is exemplified by one of the best combined compensation and benefits packages in the industry. If you are interested in a career with HealthFitness, please apply directly at: http://hostedjobs. openhire.com/epostings/jobs/submit.cfm?fuseaction= dspjob&jobid=289348&company_id=15808&jobboardid=24 .
If you are unable to apply on-line, you may send your resume indicating your position of interest via fax to (952) 897-5096. For more information on HealthFitness, please visit our website www.hfit.com .
HealthFitness Corporation - 1650 West 82nd Street, Suite 1100 - Minneapolis, MN 55431
Equal Opportunity Employer