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Thursday, April 29, 2010

Fairview - Marketing and Public Relations Manager

We improve the health of our communities
For more than 100 years, Fairview has been improving the health of the communities we serve. Today, we are more than 20,000 employees and generate annual revenues of more than $2 billion that sustains our ability to provide excellent care.

We partner with one of the nation’s top research and teaching facilities– University of Minnesota and its Academic Health Center. Our partnership is a national model that enables us to provide breakthrough medicine to our patients. To the communities we serve, we are known as a health care leader, community partner and trusted advocate. As an employer, we nurture the teamwork, passion and excellence needed to deliver our promise of exceptional care to our patients.

Marketing and Public Relations Manager - Fairview community hospitals:

The Marketing and Public Relations Manager has accountability to manage the function for key businesses of Fairview, a $2.5 billion integrated health care delivery system. The Manager brings wide-ranging knowledge and experience in integrated marketing, public relations and brand management. Working closely with the Director of Marketing and Public Relations and key business leaders, the manager has the responsibility to support strategic growth in core operating businesses of Fairview. The manager is accountable for increasing customer awareness, preference, impression and loyalty through creative marketing, advertising and public relations initiatives, in order to drive new customer acquisition and/or optimization of current customers. Managers are accountable for creating and implementing effective marketing strategies and plans using best practice, evidence-based marketing and public relations practices. Managers have accountability to lead and mentor a team of marketing and public relations professionals to achieve desired business outcomes.

Qualifications
Bachelor's Degree in marketing, communications, public relations or related field required.  8+ years of applicable experience required.   Experience working in a highly diverse, 10,000+ employee organization with multiple locations, excellent writing and communication skills required.

MBA/MBC/MA preferred.  Health care experience and 3+ years of managing marketing and public relations professionals preferred.

We can offer you an opportunity to work with the latest technologies and treatments in clinics, hospitals, community centers, homes and long-term care centers throughout Minnesota. You also will find that we care deeply and act frequently to promote, inspire, and support our employees’ personal, financial and career health with a package of rewards to fit your life.

We invite you to join a group of colleagues who proudly say, “I am Fairview.” Watch a 10-minute video and hear why at: www.fairview.org/recruitment

See current job openings and apply online at fairview.org or call us at 1-866-871-JOBS (5627).