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Thursday, May 20, 2010

Haberman - Modern Storyteller, Senior Account Executive

Focus: Haberman is a media + marketing firm dedicated to discovering, developing and telling the stories of pioneering organizations and individuals who make the world a better place. We seek a senior account executive who can expertly lead public relations and integrated marketing strategies and drive execution primarily for business-to-business (B2B) accounts.

Responsibilities:
  • Provide strategic and tactical direction on a wide range of accounts — with an emphasis on
  • B2B health care, technology and manufacturing.
  • Develop and implement comprehensive PR and marketing campaigns for clients on both a local and national level.
  • Understand issues and/or causes relevant to our clients and create messaging that persuasively expresses client positions.
  • Serve as lead on client accounts, including being clients’ primary contact and managing retainers or project budgets.
  • Partner with Haberman’s interactive team to develop and execute creative Web and social media campaigns/projects.
  • Partner with Haberman’s design team to develop and execute design strategies that support PR and interactive campaigns/projects.
  • Foster new business development opportunities within existing clients.
  • Participate in business development meetings with prospective clients and assist in proposal writing as needed.
Experience/Skills Required:
  • 5-7 years of B2B PR and marketing experience in health care, technology and/or manufacturing; consumer experience a plus
  • PR agency experience required
  • Ability to lead national PR/marketing campaigns and projects for B2B clients
  • Excellent rapport-building skills, including with C-level executives
  • Intellectual curiosity; up-to-date knowledge of current events and industry trends
  • Ability to communicate clearly and succinctly in a variety of communication settings
  • Healthy sense of humor and innate creativity
  • Solid writing and editing skills with ability to grasp and translate complex subject matter
  • Ability to generate measurable results from PR, media relations and marketing programs
  • Experience integrating PR, marketing, Web, social media and design strategies into holistic campaigns
  • Tremendously organized with outstanding time management skills
  • Highly effective in formal presentation settings
  • Ability to skillfully persuade in difficult situations
  • Self-starter with commitment to take on new challenges and grow professionally
Application Deadline: June 4, 2010

Contact: Send resume to Amanda Arens, Haberman, 612-372-6453,
amanda@modernstorytellers.com