Civil Service Job Classification: 8440 - Informational Representative
Full-time position reporting to the Director of Communications in the Office of the Vice President for Research (OVPR).
60% Implements a marketing communications plan to provide information regarding University technology commercialization accomplishments, programs, and events to the business community, general public, faculty, and staff. Assists in development of marketing communications plan.
20% Writes, edits, and/or coordinates production of OVPR publications and promotional materials for Web, multimedia, print, etc. Assists in planning and implementing marketing and informational programs for the OVPR and its units.
10% Develops and maintains relationships with representatives of local media and University constituents; provides background information on complex topics. Identifies appropriate sources and/or provides tips on news and feature stories.
10% Maintains database of marketing and informational campaign recipients. Prepares reports on results of marketing and public relations programs. Supervises related support activities, performed by other staff members, such as project tracking, media clips, information requests, event planning, data maintenance, etc.
Bachelor's degree required, along with at least one year of experience (two or more years preferred) as a marketing or public relations professional, preferably in an agency setting. Required communication experience includes writing, editing, and interviewing; working with website content management systems; and effective use of social media tools. Project management experience is essential, including the ability to prioritize, follow through, work independently under tight deadlines, and coordinate with designers, photographers, and vendors. Ability to work well under pressure, meet deadlines, and respond to the needs of various stakeholders are key. Also required are the ability to assist in the development and execution of marketing campaigns, and sound news judgment. Computer proficiency in Microsoft Office, including Word, PowerPoint, and Excel, is expected.
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