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Monday, January 24, 2011

Haberman - Senior Account Executive

Haberman is a media + marketing firm dedicated to discovering, developing and telling the stories of pioneering organizations and individuals who make the world a better place. We seek a Senior Account Executive who can expertly develop strategic brand identities, lead integrated marketing campaigns and drive consumer engagement movements.

Responsibilities:
  • Develop and implement strategic marketing campaigns for national and local clients – spanning brand and message development to creation and execution of integrated consumer engagement programs.
  • Serve as lead on client accounts, including being clients’ primary contact and managing retainers or project budgets.
  • Provide strategic and tactical direction on a wide range of accounts — with an emphasis on health and consumer brands.
  • Partner with Haberman’s interactive team to develop and execute brand-driven web and social media campaigns/projects.
  • Partner with Haberman’s design team to develop and execute brand-driven design strategies that support integrated and interactive campaigns/projects.
  • Foster new business development opportunities within existing clients.
  • Participate in business development meetings with prospective clients and assist in proposal writing as needed
Experience/Skills Required:
  • 5+ years of integrated marketing communications experience with documented success developing brand identities, creating strategic marketing plans and executing brand-driven marketing programs
  • Agency and/or FORTUNE 500 experience preferred; cause-marketing and CSR background a plus
  • Excellent rapport-building skills, including with C-level executives
  • Intellectual curiosity; up-to-date knowledge of current events and industry trends
  • Ability to communicate clearly and succinctly in a variety of communication settings
  • Healthy sense of humor and innate creativity
  • Insanely good writing and editing skills with ability to grasp and translate complex subject matter
  • Ability to generate measurable results from marketing programs.
  • Experience integrating marketing, PR, web, social media and design strategies into holistic campaigns
  • Tremendously organized with outstanding time management skillsHighly effective in creating and giving formal presentations – ability to build a succinct and persuasive presentation to sell a brand idea and campaign important
  • Ability to skillfully persuade in difficult situations
  • Self-starter with commitment to take on new challenges and grow professionally
To apply contact Recruiter, Elizabeth Laukka, hiring@modernstorytellers.com