Mall of America - Social Media Intern

WORKING RELATIONSHIPS:
Reports to: Digital PR Specialist and Public Relations Director
Subordinate staff: None
Other Internal Contacts: Mall team members
External Contacts: Media, guests and outside partners

PURPOSE: Responsible for assisting the Public Relations department in promoting Mall of America through digital channels. Candidates should have strong writing and communication skills as well as in-depth knowledge of social media channels including, but not limited to Facebook, Twitter, YouTube and WordPress, and location-based services. Some public relations experience is preferred.

ESSENTIAL DUTIES:

• Assist in monitoring and updating social media channels
• Assist with compiling social monitoring reports
• Assist with general PR needs including ordering necessary supplies, generating documents, record keeping, filing, etc.
• Research creative and innovative ideas to promote MOA and MOA events through digital channels
• Assist with community management activities; Answer guest’s questions and provide assistance when needed
• Reflect MOA voice and tone in all communications
• Work across departments to assist in implementation of social media strategy
• Maintain the safety and cleanliness of the facility

PREFERRED SKILLS, KNOWLEDGE AND ABILITIES:

• Pursuing a degree in Public Relations, Journalism or Interactive Marketing
• Strong knowledge of computer and word processing applications
• Some knowledge of using social media tools for business
• Some knowledge of emerging technology platforms
• Some fluency with WordPress
• Good verbal and written communication skills
• Strong organizational skills and ability to manage multiple assignments simultaneously
• Assertive with a “can do” attitude and able to work independently as well as be a team player
• Flexibility in schedule

PHYSICAL JOB REQUIREMENTS:

• Sitting – frequently, 60% of time spent on computers, phones and filing systems
• Walking – frequently, 40% of time
• Perform repetitive motion (using keyboard) - frequently, 80% of time
• Reach at or below shoulder level - frequently, 80% of time
• Stand and move - frequently, 70% of time
• Stoop and squat - frequently, 60%
• Lifting/carry up to 20 pounds – occasionally, 30% of time

Kneel and bend - occasionally, 30% of time

• Reach at or above shoulder level – occasionally, 30% of time

HOW TO APPLY: Please submit a resume to resumes@mallofamerica.com. Please put “Social Media Intern” in the subject line.