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Monday, August 15, 2011

row27 Studios - Sports Marketing Intern

Reports to: Company for all company related items – time worked, orientation, resources, etc.) To CEO (for direction, mentoring, follow-up). Works closely with small start-up team to help expand marketing efforts and service clients.

General Description
The marketing/business intern focused on advancing row27’s presence in college athletics; will help to a) define and build college athletic contacts, b) help with PR, ads, copywriting c) build the company database and assist on customer outreach/follow-up.

Duties include:
NCAA Marketing & Business Administrative
  • Help to continue development of marketing including assisting with presentations, comparative matrix, price list, collateral and other materials needed.
  • Help build database, send e-mails, manage direct response, phone follow-up.
  • Follow up with existing clients with agreements, schedule partner training and question follow-up, help prepare needed materials.
  • Help define marketing programs (targeting and messaging)
  • Enable partners (monthly update letter, schedule product training, Q&A, etc.).
  • Online promotional activities (facebook page updates, promotion of video podcast)
  • Create targeted promotions of services
Partner Program
  • Work with partner companies on implementation of services
  • Identify top prospects and work with partners on preparing an approach
  • Compile contact information and setup initial key partner meetings
  • Follow-up with partners to execute respective plan of actions
Reporting
  • Prepare a weekly status report for the weekly meetings. This report would consist of an update of project activities, checklist of progress, the status and follow-up results from each category.
  • Maintain time spent on activities.
Budget
  • Help create and track a modest budget for outreach efforts in target markets.
Knowledge & Skills
Candidate should be capable of initiating and maintaining strong personal relationships. In addition, he/she should be able to coordinate with all the departments involved to ensure the completion of the associated marketing programs. A high degree of organization and self-motivation is required. This person must quickly learn our services and market. He/She must also stay aware of the upcoming company opportunities and identify areas where service can be improved.

Prefer a responsible Junior-Senior in college working on a business degree with technical aptitude and a basic knowledge of sports. Past experience as an intern or work study in College Athletics is a plus.

Apply online now.