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Tuesday, December 13, 2011

Mosaic - Web & Social Media Content Analyst

Are you our next Web & Social Media Content Analyst?

We are currently seeking a Web & Social Media Content Analyst for our Plymouth, MN location. The Web & Social Media Content Analyst responsibilities will include the worldwide development and implementation of the marketing web and social media initiative. This will include authoring, editing, and posting marketing and agronomy content across multiple web sites and social media channels.

What will you do?
  • Author and edit social media content related to agronomy, specifically plant nutrition. Track agriculture industry trends and issues to ensure new content is relevant and timely. Prioritize and coordinate content publishing activities. Execute the posting of content to all social media including websites, Facebook, etc., using content management tools and processes and adhering to all best practices/guidelines in terms of content formatting, placement, and timing. Report content publishing status and relevant social media metrics / web analytics on a regular basis to project team.
  • Collaborates with other functional teams (sales, marketing, product line, public affairs, and agronomy) to ensure that web and social media content supports business objectives. Adhere to approval protocols for all new content prior to publication. Identifies and executes on opportunities to bridge audiences between platforms. Make rapid and informed recommendations for optimal placement and treatment of new content on the websites to insure achievement of business objectives and a continual improvement of the user experience. Responsible for monitoring competitors’ sites. Synchronize all product sites with established brand standards and Mosaic Public Affairs communication efforts.
  • Prepare all correspondence to staff for quality assurance on time and accurately in a professional manner while ensuring scope, instructions, deadlines and expectations are clear. Develop and maintain content calendars across multiple platforms and audiences. Proactively communicate issues that may affect delivery timeframes. Escalate project issues and risks as needed for resolution.
  • Work (as needed) with appropriate resources (i.e. I/T) to resolve any issues that may impair the ability to post content quickly and effectively, such as content tool issues, needed site enhancements, unclear requests, requests that conflict with quality guidelines, etc.
What do you need for this role?
  • High School diploma required. Bachelor’s degree preferred.
  • 3+ years of web-based written content experience required.
  • Strong writing skills.
  • Experience related to agronomy, specifically plant nutrition is a plus.
  • Technical writing experience.
  • Hands-on experience with web-related technologies and applications (HTML, XML, CSS3, Flash, JavaScript, Photoshop/Image Optimization.
  • Experience with Content Management Systems.
  • Knowledge of best practices for publishing content on website, such as images, pdfs, and html fragments.
  • Ability to verify content changes across various browsers on PC systems, tablets, etc. Be familiar with SEO (Search Engine Optimization).
  • Familiar with scope documents, business and technical requirements, site maps and wireframes.
  • Proficiency in written and verbal communication in Spanish or Portuguese is helpful.
  • Ability to travel 20% throughout the U.S. and internationally.
  • Must be authorized to work in the United States.
Mosaic is an Equal Opportunity Employer that values the strength diversity brings to the workplace.
Mosaic participates in the US E-Verify program.

We Help the World Grow the Food it Needs - Apply today at www.mosaicco.com/careers and join our team! Deadline to apply is January 9th, 2012.