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Sunday, December 04, 2011

ShopNBC - Marketing Communications Intern

Each year ShopNBC seeks out talented individuals for our summer internship program at our Headquarters in Eden Prairie, MN. This summer we are looking for Sophmore, Junior or Senior undergrads to intern in various areas of our business. During the 12 week unpaid program, interns will be placed in a department that complements their field of study, and provided with opportunities that will enhance their experience as well as their portfolios.

Position Overview:
The Marketing Communications Intern will support the Marketing Communications team by playing a meaningful role as liaison between marketing teams and merchandising areas of Jewelry, Watches, Beauty/Health/Fitness, Fashion, Home, and Consumer Electronics. The team member will work closely with the Marketing Communications Specialists in providing multi-channel marketing support and communications for major merchandising and key initiatives, including brand positioning of categories & brands, and support of new launches & sales events. In addition, this position will have the opportunity to work on corporate communications including vendor relations, investor relations, consumer, customer service, employee teams and community.

Success Attributes:
Interest in Marketing, Communications, PR
Strong writing skills
Strong presentation skills
Strong project management skills
Able to multi-task and detail-oriented
Team player with charismatic personality

Essential Functions:
Principle Accountabilities & Authorities:
• Develop understanding of our product categories (Jewelry, Beauty/Health/Fitness, Watches, Home, Consumer Electronics, Fashion)
• Help develop positioning for new and existing brands
• Help develop Marketing Communications Strategy plans for key revenue drivers and initiatives
• Research and help maintain media list
• Assist/create media alerts
• Assist with Corporate Communications to select target audiences:
  • Vendor Community
  • Affiliate Community/Cable operators
  • Employee/Internal Community
  • Customer Service
  • Media Community
• Assist in creation of new brand names and show titles & create library of names

Bachelor’s Degree candidate
Coursework in Marketing/Communications/Public Relations
Excellent written & verbal communication skills
Excellent organization skills and ability to meet deadlines
Fluent in Windows applications (Excel, Word, PowerPoint) 

Apply Online Now.