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Monday, April 16, 2012

Automotive Concepts - Social Media / Marketing Lead in New Hope, MN

We are Automotive Concepts (, located in New Hope near Highway 169.  Our expanding automotive company is the Midwest leader in aftermarket automotive installation along with related businesses that cover automotive sales, financing, wholesale tires and collision repair / detailing.  We seek a Marketing / Social Media expert to keep our products, ideas and innovations in front of our customers and followers. 

This opportunity requires a self starter able to create and run with dynamic and varied initiatives.   Job Duties Include:

- Ensure multiple websites are current with updated media and content
- Monitor and manage website optimization
- Develop and maintain editorial calendar for multiple direct marketing and social media campaigns
- Manage and maintain multiple twitter feeds, LinkedIn and Facebook pages
- Update and send Constant Contact / Direct Email messaging to segmented database
- Use analytics and supplemental research to provide insights for improving marketing campaigns and program success
- Research and identify key consumers/individuals/bloggers/influencers and associated communities  for extended marketing reach
        - Collaborate with and report to upper management regarding social and marketing trends, direction, ideas and impact
        - Identify needs within marketing team and hire and manage interns / additional staff to ensure marketing initiatives are met

An ideal candidate has a Bachelor Degree in Marketing or related field with 1+ years of experience in a hands-on role developing and implementing marketing and social media campaigns.  This position requires strong attention to detail, ability to work on multiple projects at the same time.    Technical skills and prior experience working with Constant Contact, Website Maintenance, Social Media and MS Office required.

Automotive Concepts offers the stability of over 20 years of success and growth in the industry.  Employees have fun and work hard while they are at the office.  We offer a competive annual salary and full benefits.