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Tuesday, November 25, 2014

UnitedHealth Group - Digital Marketing Manager

Position Description

Position Description:

This isn't packaged goods. It's a bigger challenge than that. Here you're making a difference in people's lives, starting with your own. Join us and start doing your life's best work.(sm)

The Interactive Marketing Manager will support digital initiatives for UnitedHealthcare Medicare & Retirement. You will focus on creating the ideal user experience for prospects, across all digital channels and properties. Your expertise managing paid and earned media campaigns (SEM, SEO, display, email, social) will be leveraged in the targeting and engagement of our audience. You will work in concert with a team of project managers, analysts, developers and others to ensure flawless execution of the business strategy.

Primary Responsibilities:
  • Participates in the development of business strategy.
  • Influence senior leadership to adopt new ideas, products, and/or approaches.
  • Develop and manage business plans that achieve objectives.
  • Direct cross-functional and/or cross-segment teams.
  • Manage multiple, complex projects within a matrix organization.
  • Predict emerging customer needs and develop innovative solutions to meet them


Required Qualifications:
  • Bachelor's degree is required
  • 4+ years of digital marketing experience within a matrix organization 
  • 4+ years of professional writing, editing, intranet and social media (i.e., blogs, pod casting, etc.) experience 
  • Demonstrated ability to manage and prioritize deliverables
  • Proven organizational skills with ability to be flexible and work with ambiguity
  • Experience managing interactive campaigns (SEM, SEO, display, email, social).
  • Experience with Web site optimization and associated tools.
  • Some experience with Web analytics tools (Webtrends, Omniture, Google Analytics).
  • Experience building and managing agency relationships relative to project execution
Preferred Qualifications:
  • Bachelor's Degree in Communications, Marketing, Advertising or Public Relations
  • Understanding of interactive marketing strategy and tactics
  • Understanding of user experience best practices
  • Understanding of how to leverage usability testing to gain insights
  • Understanding of content management systems
  • Understanding of Mobile user experience
  • Understanding of direct response marketing
  • Understanding of and passion for the digital space
Careers at UnitedHealthcare Medicare & Retirement. The Boomer generation is the fastest growing market segment in health care. And we are the largest business in the nation dedicated to serving their unique health and well-being needs. Up for the challenge of a lifetime? Join a team of the best and the brightest to find bold new ways to proactively improve the health and quality of life of these 9 million customers. You'll find a wealth of dynamic opportunities to grow and develop as we work together to heal and strengthen our health care system. Ready? It's time to do your life's best work.SM

Diversity creates a healthier atmosphere: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, or disability status.

UnitedHealth Group is a drug-free workplace. Candidates are required to pass a drug test before beginning employment. In addition, employees in certain positions are subject to random drug testing.

Friday, November 21, 2014

Globe University/Minnesota School of Business - Social Media Manager

Globe University located in Woodbury, MN is currently searching for qualified candidates to apply for the following open position. If interested, please submit your cover letter and resume attached as one document to the link supplied.

Accepting applications for: Social Media Manager

Do you tweet, blog, and use Facebook every day? Are you a passionate, social media guru with deep understanding of how the social universe works? If so –we want to hear from you! Globe Education Network (GEN) is hiring a Social Media Manager with a proven record of effective social strategy to oversee the 60+ GEN-affiliated social media channels. This role includes creating and leading campaigns, social messaging and reputation management, as well as implementing a strategy of best practices for social media engagement and channel growth. Our Social Media Manager will oversee daily tactical engagement of all GEN social networking sites including, Facebook, Twitter, Google+, LinkedIn, Pinterest and Instagram.

Responsibilities Include:

  • Assist with creation of comprehensive social media strategy
  • Create comprehensive social media campaigns to promote the colleges
  • Create and oversee execution of social media content calendars
  • Assist creative team in the development of visual assets for social media campaigns
  • Oversee day-to-day tactical execution of social engagement
  • Engage and monitor activity on all GEN-affiliated social channels
  • Create monthly social media reports
  • Measure activity for ROI and recommended changes to improve key performance indicators and consumer activity
  • Identify points of opportunity for the organization to demonstrate innovation and thought leadership
  • Oversee reputation management strategy for all GEN-affiliated social media channels
Ideal candidates possess the following qualities:
  • Student-centered philosophy in support of academic excellence
  • Strong written and verbal communication skills, with a focus on quick response time
  • Effective problem-solving and interpersonal skills
  • Demonstrated ability to learn and use necessary technology quickly and adeptly
  • Adaptability; able to succeed in a fast-paced and ever-changing work environment
  • Passion and enthusiasm for discipline and/or area of profession
Requirements of this position include:
  • Proven record of successful development and implementation of social media strategies
  • In-depth knowledge and understanding of social media platforms and their respective participants (Facebook, YouTube, Twitter, LinkedIn, Pinterest, Instagram, Google+, etc.)
  • Bachelor’s degree (focus in communications, journalism or marketing preferred)
  • Minimum of 3 years of experience with managing social media for marketing purposes (Higher education experience preferred)
  • Strong knowledge and experience with Hootsuite
  • Knowledge and experience with social media analytics and reporting
  • Strong written and verbal communication skills
  • Strong organizational skills and attention to detail
  • Experience with content management systems
  • Demonstrated ability to work independently and collaboratively
  • Understanding of search engine optimization
Desired qualities:
  • Effective problem-solving and interpersonal skills
  • Demonstrated ability to learn and use necessary technology quickly and adeptly
  • Adaptability; ability to succeed in a fast-paced and ever-changing work environment
Company History and Highlights

Globe Education Network (GEN) is a consortium of colleges and universities committed to providing career-focused education that assists their students in reaching their career and life goals. For 125 years, we have provided students with tools for success – knowledge, skills and credentials that support their immediate and long-range goals. GEN’s consortium includes: Broadview University, Globe University, Institute of Production and Recording, Minnesota School of Business, and Minnesota School of Cosmetology. With locations in Idaho, Minnesota, South Dakota, Utah and Wisconsin, this position offers an excellent opportunity to join a well-established and growing university. Our philosophy is simple and comprehensive: We care. This drives our commitment to our employees and our community.

GEN is an equal opportunity employer, supports a diverse workforce and is an Employer Support of the Guard and Reserve. We offer eligible employees the following benefits: dental insurance, life insurance, long-term disability insurance, medical insurance, a 401k plan, tuition benefits, flexible spending accounts and vacation. Employees are encouraged to achieve personal and professional goals in a flexible, dynamic and success-oriented work environment.

Background screening will be conducted on final candidate as part of the hiring process.

Apply online now.

Tuesday, November 18, 2014

Edina Public Schools - Communications Specialist

Purpose of Position: The Communications Specialist assists the communications team in the development and implementation of the district’s communication plan.

Essential Duties and Responsibilities:
  • Assists in the planning, development, and implementation of the district’s communication plan.
  • Writes for a variety of audiences and purposes (e.g. newsletters, community news publications, social media, marketing materials, staff e-news, news releases). 
  • Assists in the development and production of communication materials for the communications department, other district departments, and buildings, including content generation, graphic design, off-site print coordination 
  • Manages and coordinates social media campaigns  
  • Creates, proofreads, and reviews communications, reports, and other documents  
  • Provides project assistance and clerical support to employees, including district administration 
  • Provides administrative support for Superintendent 
  • Manages, monitors and updates district-based websites, as directed
  • Completes general office duties, as directed 
  • Photographs and records district events and activities and produces them for communication materials   
  • Assists with media relations, as directed 
  • Assists with the preparation and coordination of media communication  
  • Assists with departmental activities and their preparation 
  • Other duties as assigned

 Required Qualifications:

  • Bachelor’s degree with major course work in communications, marketing, public relations, journalism, or related field 
  • Evidence of technological proficiency needed for communications (e.g. Adobe Creative Suite, Microsoft Office, Google Apps, digital photography, video production, social networking tools) 
  • Detailed-oriented with proven ability to be consistently accurate 
  • Ability to communicate effectively orally and in writing with varied audiences (e.g. parents, community members, elected officials, employees) 
  • Ability to effectively communicate with employees, community members, and students.  
  • Ability to effectively collaborate with employees and community members 
  • Knowledge of and ability to follow district and school policies and procedures 
  • Excellent organizational and time management skills 
  • Ability to follow written and verbal instructions 
  • Ability to work independently and as part of a team 
  • Interest in working in a district environment 
  • A positive, customer service-oriented approach to work

Preferred Qualifications:

  • Prior experience working in communications or public relations 
  • Knowledge of a variety of communication platforms (e.g. print, web, social media, video)
  • Knowledge of and use of AP style 
  • Previous experience working within a public entity 
Additional Information:
  •  Must be willing and able to work in the following conditions: busy, noisy, with consistent interruptions  
  • Ability to perform the following actions occasionally:  sitting, using hands dexterously, talking, hearing, lifting and carrying up to 10 pounds, reaching, stooping, walking, standing, bending, crouching  
  • Must be willing and able to work weekends and/or after hours when needed. 
  • Must have a valid driver’s license where travel among the district buildings and outside of district occurs on a regular, ongoing basis

Monday, November 17, 2014

TRIA Orthopaedic Center - Marketing Specialist


The marketing specialist will be responsible for planning, implementing and measuring internal and external communication and marketing activities that increase the quality perception of TRIA Orthopaedic Center with key audience segments. 

The position will be required to develop a deep understanding of TRIA’s communication, marketing and operational needs in preparation for marketing efforts and work in a cross-functional team environment that plans, develops and implements marketing programs that fulfill customer needs. 


Bachelor’s degree required. Minimum experience of three to five years post-college work in marketing, communications, journalism, public relations or other related field.

Knowledge and experience with corporate communications, print publications and print materials, and experienced in online publishing and social media site management.

Special Knowledge/Skills/Certifications/Licenses:

Strong writing and editing skills.

Must be able to write clearly and convincingly.

Must have a good grasp of graphic design components and print and production processes. 

Sensitive to special communications needs; able to handle/refer patient and public concerns appropriately and confidentially. 

Well-organized. Able to handle a variety of printing and other coordination. 

Thorough knowledge of general office procedures. Able to juggle multiple, complex projects under deadline pressure. Knowledge of health care industry preferred


TRIA Orthopaedic Center is the first state-of-the-science center in the Twin Cities dedicated solely to the highest level of orthopaedic care and the advancement of orthopaedic medicine through outcome studies, research and education. Comprehensive care includes on-site MRI, surgery, physical therapy, research, education, and hand therapy. We have more than 40 highly-trained orthopaedic physicians with a variety of sub-specialties, including sports medicine, acute injury, shoulder, knee, spine, hand and wrist, foot and ankle, hip and fractures. Our sports medicine specialists have served as official team physicians for Minnesota's professional sports teams for over 25 years. Everyone who works at TRIA is a Park Nicollet team member with access to education and training opportunities that help team members develop the skills needed to move and grow within the organization. Our team members anticipate the needs of and partner with our patients and guests to provide an exceptional patient experience. To learn more, visit
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

Apply online now.

Tuesday, November 11, 2014

Land O 'Lakes, Inc - Communications Specialist

The Corporate division encompasses the core operational support for all Land O’Lakes businesses. It includes Business Development Services, Corporate Strategy, Corporate Communications, Land O’Lakes Foundation and Community Relations, Finance, Law, Human Resources, Information Technology and Government Relations.

Position Purpose:

Work closely with internal communications leader to deliver on an internal communication strategy that supports the Land O'Lakes goals of being a “great place to work” as measured by employee engagement, business alignment and agility.

Position Summary:

The internal communications Senior Specialist is responsible for supporting the development and execution of the enterprise internal communications strategy to improve employee connection, alignment, and accountability.

Primary responsibilities include:

  • Execute on the integrated internal communication plan which aligns with the narrative priorities across all internal audiences, and complements the corporate communication strategies for external and member audiences. Work closely with senior manager, internal communications; senior manager, business communications; and manager, HR communications; to drive prioritization and planning of internal communications that align to the corporate strategy and messages.
  • Develop integration strategy and advise on execution across multiple internal channels to optimize value for all audiences.
  • Partner with external communications to deliver on employee advocacy strategy and capitalize on opportunities to amplify corporate reputation among employees.

    Content Development & Delivery
  • Lead the development of internal content strategy and deliver timely, relevant and localized content across all internal platforms.
  • Cultivate relationships across internal teams to understand and articulate our key messages to employees and stakeholders across the business.
  • Partner with brand designer to deliver visually compelling content for key campaigns and stories across multiple digital and print channels
  • Provide project leadership for key messaging opportunities such as brand anthem videos, employee town halls, college recruiting and others.
  • Oversee production of digital sign content and work to continuously improve both content and distribution based on various employee audience needs.
  • Schedule, write, edit and distribute internal communications that are mapped to the rhythm of the business and corporate milestones.
  • Maximize existing and identify new vehicles and technologies to advance connection and communication with our employees.
  • Coordinate technical, legal and stakeholder reviews to ensure accuracy and effectiveness of materials.
Experience-Education (Required):

Bachelor’s degree required; Masters in communication or business preferred.

Minimum of 5-7 years of directly-related experience in corporate communications or communications consulting with strong, proven experience in creating engaging content that aligns to business strategy.

Competencies-Skills (Required):
  • Experience building partnerships with multiple, internal stakeholders and serving as a communications advisor.
  • Strong business acumen and a good understanding of business strategy.
  • Ability to develop and implement communication strategies in complex organizations and to develop internal communication solutions that contribute to improving business performance.
  • Thorough understanding of communications planning and the ability to develop multi-channel communication solutions targeted to different audience segments and needs.
  • Sound understanding for what is feasible or appropriate for the culture of Land O’Lakes in order to recommend appropriate initiatives.
  • Excellent networking and relationship building skills and the ability to interact with confidence with diverse work styles, levels and functions.
  • Ability to be involved with highly-sensitive information, using discretion and integrity.
  • Outstanding verbal, written communication and presentation skills, with the ability to clearly articulate complex issues and formulate recommendations to a wide variety of audiences are essential.
  • Strong conceptual thinker with ability to think beyond the boundaries of his/her immediate responsibilities, function and business to those of the entire organization
  • Strong organizational and project management skills, with the ability to deliver on multiple priorities.
  • Resilient, with the ability to work to deadlines and maintain high levels of professionalism under pressure.
  • Ability to travel for business (about 25 percent of the time) 
Apply online now.
EOE M/F/Vets/Disabled. Land O’Lakes, Inc. enforces a policy of maintaining a drug-free workforce, including pre-employment substance abuse testing.

Monday, November 10, 2014

VEE Corporation - Promotion Manager

VEE Corporation, home of Sesame Street Live and other live touring stage productions, is seeking an experienced promotion manager.

Responsibilities include devising successful sales and marketing strategies including advertising, promotions, media buying and sponsorship sales.  Positions are based at VEEs Minneapolis headquarters.  Some travel required.

Qualifications:  Bachelor’s degree in marketing or a related field and 2+ years of related experience.  Venue marketing experience ideal.

VEE Corporation offers a competitive compensation package and excellent career opportunities for persons with the drive to succeed and passion for the industry.

Please send a cover letter, resume and salary requirements to Brandi at or to VEE Corporation – Human Resources, 800 LaSalle Avenue, Suite 1750, Minneapolis, MN 55402.  Those who fail to provide required materials will not be considered.

Visit our website at VEE Corporation is an Equal Opportunity Employer.

Thursday, November 06, 2014

Clarity Coverdale Fury - New Business/Brand Development Intern

Clarity Coverdale Fury, a downtown Minneapolis advertising agency, is seeking a motivated individual for a full-time winter/spring internship. The paid position begins in January and runs through May of 2015. This opportunity provides professional exposure to the creation and production of advertising as well as involving some administrative duties.

Responsibilities include: providing assistance to brand development in the preparation of strategies for current clients and new business prospects, secondary research, coordination of meetings and client events, preparation of documents, shared phone duties, sending packages and additional staff support activities.  

The ideal candidate is a recent graduate or student majoring in advertising or marketing with career ambitions in the advertising profession. Effort is made to provide meaningful learning opportunities, however, a good candidate will benefit the most by being proactive. The ideal intern will be determined to learn how advertising is created, how agencies function and will contribute to the success of the agency.  

Please send resume and cover letter via mail or email to: Molly Hull Clarity Coverdale Fury 120 S. 6th St. Suite 1300 Minneapolis, MN 55402

Tuesday, November 04, 2014

The Creative Group - Marketing & Communications Manager

Create marketing and communication plans to support product initiatives. Work with large cross-functional teams across the organization to ensure alignment and integration. 

Plans, writes and implements marketing and communication strategies and tactics that support integrated plans. Works individually or with a team to prepare communications, sales literature, etc.
Serve as primary liaison with internal partners legal, compliance, creative services, production services, product development, trading desk, etc. 

Drive measurable program results. Track program participation and results and provide recommendations for improvements, execute approved recommendations quickly. 


Bachelors Degree in Marketing, Communications or equivalent in a related field 5+ years of relevant experience
Strong knowledge of investment products and services
Strong, demonstrated writing skills -- including content research and audience strategies
Proven ability to motivate and influence internal partners
Demonstrated ability to work as a leader within teams and ability to influence others
Exceptional marketing, communication, project management and organizational skills
Experience in developing and implementing marketing and communication strategies
Capable of interacting with variety of individuals cross-organizationally
Must be a self-starter and have ability to work independently
Proven ability to think fast, respond quickly and learn quickly in a fast-paced environment
Proven ability to prioritize, coupled with strong attention to detail 

Required Licenses: Series 7 required or ability to obtain within 90 days.

Monday, November 03, 2014

3M Infection Prevention is looking for a Marketing Communications Specialist

3M Infection Prevention is looking for a Marketing Communications Specialist to join our Maplewood, MN team. Be a part of what’s next!

Job Summary :

The Marketing Communication Specialist is a results-oriented individual who plans, develops and executes measurable integrated marketing communication projects and programs that support marketing plans and 3M brand strategies.

Primary Responsibilities include but are not limited to the following:
- Participates in the development and execution of annual marketing communications plans aligned with business priorities.
- Works closely with the global marketing team to create content marketing strategies that demonstrate measurable results.
- Collaborate with eHub to leverage suite of tools for campaign effectiveness and digital asset management.
- Develops programs and campaigns that target, engage and convert customers and prospects.
- Manages creative service suppliers and other affiliates to deliver on program objectives and strategies.
- Coordinate trade show activities (define objectives, strategies, pre and post show measurement).
- Complete projects on time and within budget.

Basic Qualifications:
- Bachelor's degree or higher from an accredited university
- Minimum of three (3) years of Marketing Communication experience
- Experience in developing integrated marketing communication plans
- Experience in digital marketing
- Trade show coordination experience
- Experience managing external vendors/agencies – use of Creative Brief process

Preferred Qualifications:
- Prefer an undergrad in Journalism, English, Integrated Marketing Communications, Marketing, Public Relations, Advertising or Mass Communications
- Master's degree in Journalism or Integrated Marketing Communications.
- AdMerch budget management experience
- Experience working on cross-functional teams in a technically-oriented business
- Strong Organization al skills and detail oriented
- Strong interpersonal skills
- Experience in Healthcare industry.

Location: Maplewood, MN

Travel: May include up to 25% domestic
Relocation: Is not authorized

About 3M
Do you see the world differently? Are you inspired by how a simple shift can result in big change? Do you share your ideas in the hopes of coming up with something even better by working together? Then join 3M! With 88,000 people around the world in more than 70 countries and $30 billion in sales, 3M is committed to building on our rich heritage by bringing our best to the innovations we create. Be part of improving how people live and work every day. Be part of what’s next at 3M! Follow us @3MCareers and learn more at

Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status)

Apply now for this exciting opportunity with 3M. 3M is an EEO/AA employer. Women, minorities, veterans, and individuals with disabilities are encouraged to apply.