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Sunday, December 30, 2018

Coffee and Bagel Brands - Social Media Specalist

At Coffee & Bagel Brands, our team has a common set of values that we call our Purpose & Heart. These are the behaviors that guide how we work, how we treat each other and how we treat our guests. Our goal is to create Bright Spots for each other and our guests every day. A Bright Spot is all about making someone’s day and putting a smile on their face!

Position Mission:
The Social Media Specialist is a social rock star who will be responsible for Caribou Coffee's social media community. This role is the point person for creating and executing online content and identifying new social trends and functionality to increase our engagement with the online audience. The Social Media Specialist is responsible for moving an initiative from an idea to execution through proposal preparation and then overseeing the production process.
Responsibilities Include:
  • Manage our social presence and creative executions on Facebook, Instagram, Twitter, LinkedIn, Snapchat and other strategically relevant online properties.
  • Create and manage engaging, shareable content across all social channels to ensure alignment with overall marketing messages.
  • Identify, research, and recommend innovative social opportunities concentrating on trends and cutting-edge innovation.
  • Actively research current trends related to market and competition, including analyzing current digital marketing tactics, concepts, practices and procedures. 
  • Partner to develop and execute strategic plans and promotions to grow followers and increase engagement within social channels.
  • Partner with internal teams to maximize the value of our partnerships throughout the year via social channels.
  • Monitor and engage daily in relevant social discussions with our customers.
  • Consult with other departments to collect pertinent opportunities to post and work with team to create a content calendar.
  • Create & manage social scorecard to present results to broader organization.
  • Ability to self-manage while managing projects under tight deadlines.
Required Knowledge, Skills & Abilities
  • Active and well-rounded personal presence in social media, with a command of each network and their best practices.
  • Customer oriented.
  • Insatiable need for innovation and ability to identify trends.
  • Excellent copywriting/communication and influencing skills.
  • Creativity.
  • Understanding of basic photography skills.
  • An eye for capturing the essence brand through product and lifestyle shots.
  • Designer skills (knowledge in Photoshop and/or Lightroom is preferred).
  • Project management & planning.
  • Execute with precision.
  • Ability to prioritize and make decisions.
Additional Skills:
  • Superior time management skills.
  • Ability to maintain confidential information.
  • Adhere to company policies, programs, and work rules.
  • Perform work in a timely and professional manner.
  • Highly motivated, self-directed, and results driven.
  • Detail oriented with strong organizational skills.
  • Able to take direction and follow through multi-step project steps/procedures consistently.
  • Proven track record of successfully managing multiple priorities in a fast paced work environment.
  • Ability to deliver results, successfully interacting with key departments.
  • Must be willing to have flexible hours for events/posts/responses at night and on the weekends.
Required Experience:
  • Bachelor’s Degree in Marketing/Communications or related field preferred. 
  • 2+ years’ experience in social community management required.
  • Experience managing social channel platforms required.
Address: | 3900 Lakebreeze Ave N , Brooklyn Center, Minnesota 55429 |
The physical demands for this position are sits, stands, bends, lifts, and moves intermittently during working hours. These physical requirements may be accomplished with or without reasonable accommodations.
The duties of this position may change from time to time. Coffee & Bagel Brands reserve the right to add or delete duties and responsibilities at the discretion of the company or its managers. This job description is intended to describe the general level of work being performed. It is not intended to be all-inclusive.

Coffee & Bagel Brands are committed to providing equal employment opportunity and equal treatment in employment without regard to race, ethnicity, color, religion, gender/gender identity or expression, sexual orientation, age, national origin or ancestry, physical or mental disability, military status or any other basis in protected by applicable federal, state and local law.  Coffee & Bagel Brands makes employment decisions based solely on the basis of qualifications for the job.

Wednesday, December 26, 2018

HeartMedia Stations -On-Air Talent - Full Time/Mornings

Current employees and contingent workers click here to apply and search by the Job Posting Title.
iHeartMedia Stations
                                                                                                     
Job Summary:
iHeartMedia in Minneapolis is seeking a dynamic personality to entertain the Twin Cities in morning drive on Cities 97.1. This personality should understand how to engage and entertain our target listener, be a master content creator on air and online and have a keen understanding of activating our tribe using Social Media (Twitter, Facebook, YouTube, Instagram, Snapchat, et al). Strong work ethic, creativity, imagination, and exercise of independent professional judgment is a must. We’re looking for a star that sparkles one-on-one with listeners and our partners.
                                                                                                    
Responsibilities
• Performs news, talk, music, comedic or other format shows or program for broadcast entertainment.
• Establishes relationship with listeners by providing entertainment and/or information of interest consistent with format, genre, and targeted demographic audience.
• Interviews guests, moderates debates, converses with callers, and hosts live events.
• Adheres to all guidelines, policies and procedures of the station, iHeatMedia, the FCC and all other federal, state and local laws, including policies and procedures regarding indecency and obscenity.
• Prepares for an air shift using creativity, imagination and exercise of independent professional judgment in writing, producing, interviewing, taping or broadcasting on-air material.
• Ensures logged commercials, promotions and any other programming essential to the stations operation are aired.
• Maintains a website personality page.
• Participates in required station Programming, Promotions, and Sales staff meetings and events.
• Makes regular approved appearances at paid and non-paid station events; serves as ambassador for the radio station(s) when out in public.
• Executes only the interviews and events on air that are approved by Program Director; follows designated show format.
• Assists with voice over and production of paid and non-paid spots required to run on the station.
• Serves as primary creative voice and directs support staff of show.
• Researches and gains knowledge of subject matter that facilitates speaking extemporaneously and providing immediate non-scripted analysis/commentary.
• Finalizes content using digital audio editing software.
• Prepares written content, visual images, audio material and video footage for websites, blogs, or other social media platforms.
• Checks studio equipment for proper functioning and notifies Engineering of technical malfunctions affecting quality of the broadcast.
• Handles emergency inserts (e.g. news updates and breaking stories, emergencies, alert system tests, etc.); is on call for possible disasters, breaking news, or acts of nature.
Qualifications
• Knowledge of all FCC rules and regulations.
• Must have advanced knowledge of NexGen Digital studio.
• Valid driver’s license.
• Drive to events/remotes and other special occasions as needed.
• Ability to be flexible and work under short deadlines.
• Ability to perform as On-Air Announcer.
• Apply, upload resume and demo MP3.
Work Experience
• 3+  years of on-air radio experience required
• Audio demo of on-air interviews, commentary, announcements, etc.
Education
• 4-year college degree, preferably in Communications or Broadcast Journalism
Certifications
• None required
                                                                                                     
Location
Minneapolis, MN: 1600 Utica Avenue South, Suite 500, 55416
                                                                                                     
Position Type                                                                                             
Regular
                                                                                                    
The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.

Our organization participates in E-Verify.  Click here to learn about E-Verify.

Current employees and contingent workers click here to apply and search by the Job Posting Title.

Sunday, December 23, 2018

Dairy Queen - Public Relations Manager

Job Description
Since 1940, Dairy Queen® has been one of the world’s best known and loved brands. Based in Minneapolis, MN, International Dairy Queen Inc., (IDQ), is the parent company of American Dairy Queen Corporation. As a leading franchisor, there are more than 6,700 independently owned and operated restaurants in the U.S., Canada and 25 countries around the world. IDQ is a subsidiary of Berkshire Hathaway Inc. (Berkshire) which is led by Warren Buffett, the legendary investor and CEO of Berkshire.

Here at IDQ, we create extraordinary Fan experiences every day and we do this through our commitment to hiring and retaining only the best in class talent. We firmly believe that our employees are the catalyst to the success of the company where their initiative, strategic thinking, and entrepreneurial spirit are recognized and rewarded. We're looking for motivated, passionate and dedicated individuals with an inherent need and ambition to go after bigger challenges. 

We have an exciting opportunity for a Public Relations Manager located out of our Franchise Support Center in Edina, MN.  As a key member of the Integrated Marketing Team, the PR Manager oversees Public Relations and Influencer Marketing efforts for International Dairy Queen (IDQ), from ideation through execution. The PR Manager develops a strategic vision that drives awareness, affinity and equity for the Dairy Queen brand, products, charitable programs and strategic initiatives. Additionally, the PR Manager collaborates with integrated marketing staff and cross-functional teams to develop campaigns, and ensures these campaigns are effectively communicated across the Dairy Queen system. Responsibilities include building and managing a Public Relations calendar and budget to drive traffic into our 4,500+ U.S. franchisee locations; planning and executing campaigns that ensure our brand maintains relevance among key audience targets; and leading publicity-driving events with measurable value, which garner positive impressions for Dairy Queen. This individual partners with celebrities, content creators, Dairy Queen Crew and other influencers to tell the Dairy Queen story in creative, innovative ways. The PR Manager provides direction to an external PR firm, develops a media relations strategy, builds relationships with key members of the media, manages PR-related media inquiries, and occasionally serves as brand spokesperson.

Key Accountabilities Include:

  • Oversee Public Relations and Influencer Marketing efforts for International Dairy Queen (IDQ).
  • Partnering with the Vice President of Marketing Communications, develop a public relations strategic vision, goals and plans. Build and manage a year-round Public Relations calendar and campaign budget to promote the Dairy Queen brand and drive traffic into our 4,500+ U.S. franchisee locations.
  • Create and execute multi-media public relations events and campaigns with measureable value.
  • Establish launch and publicity strategies for timely and culturally-relevant product initiatives. Drive strong sales during key seasonal periods.
  • Develop and execute campaigns to support national cause marketing initiatives, helping to increase franchisee participation and fundraising efforts.
  • Work closely with other members of the Integrated Marketing Communications team and the larger U.S. Marketing team to complement and support mutual plans and goals.
  • Develop media relations strategy, seeking high-level placements in print, broadcast and online media. Build and strengthen relationships with key members of the media. Manage media inquiries and interview requests other than those related to Crisis Management and Brand Protection matters, which will be addressed by the Director of Corporate Communications.
  • Develop and deliver compelling messaging and proof points to use in publicity materials, franchisee presentations, executive updates, interview prep, and more.
  • Establish influencer marketing strategy. Work with a range of influencers to create content, generate editorial coverage, and garner third-party endorsements and credibility for DQ products and campaigns.
  • Lead and direct external PR firms to develop programs and activities to obtain positive brand impressions for DQ products. Challenge PR firms to strategically implement fresh, innovative public relations ideas and tactics.
  • Lead and direct all press releases related to Public Relations initiatives, ensuring copy is positioned correctly and is creative, descriptive, ensuring as many media impressions as possible.
  • As appropriate, speak on behalf of the IDQ Brand for public relation related purposes. Proactively prepare company executives for PR-related events in which they will participate, as well as PR-related speaking engagements.
  • Monitor brand mentions in media. Monitor, analyze and communicate PR results on a quarterly basis.
  • Maintain a keen understanding of industry trends affecting IDQ and our consumers.
  • Job requires travel within U.S. up to 20% of time.


Required Skills
  • Creative thinker who can quickly develop innovative ideas.
  • Strong communication skills, with the ability to clearly articulate PR strategies to a variety of audiences.
  • Excellent writing skills. Demonstrated ability to create quality presentations, press materials, speeches and messaging, including the ability to develop these materials under tight timelines.
  • Proficient in Microsoft Word, PowerPoint and Excel.
  • Strong ability to multi-task and prioritize multiple projects and requests simultaneously, within an intense, deadline-driven environment.
  • Well organized with a high attention to detail and accuracy.
Required Experience
  • B.A in Advertising, Journalism, Communications, Marketing, Public Relations or related field, or equivalent combination of education and work experience.
  • PRSA a plus.
  • 5+ years of progressively responsible Public Relations experience.
  • Public Relations agency experience a plus.
  • Proven track record of designing and executing successful public relations campaigns at the national level.
  • Strong relationships with both local and national business and industry media outlets; proven placement results.
  • Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews.
  • Solid experience with social media including blogs, Facebook, Twitter, Instagram, etc.
  • Experience working within a QSR or retail brand a plus.


Benefit package includes medical, dental and vision insurance coverage, employer paid basic life insurance, short and long-term 
disability, paid sick and vacation, 401(k) match, tuition reimbursement, wellness challenges and more!

Apply now.

Monday, December 17, 2018

Best Buy - Internal Communications Specialist

ob Description
We at Best Buy work hard every day to enrich the lives of consumers through technology, whether they come to us online, visit our stores or invite us into their homes. We do this by solving technology problems and addressing key human needs across a range of areas, including entertainment, productivity, communication, food, security and health.

Role Summary
As Internal Communications Specialist, you'll support the Enterprise Events and Leadership Communications team in planning for and executing enterprise communications, live events and small projects, and communications initiatives, including serving as a cross-functional partner to support and advise business partners on tactics and messaging. In this role you will support Leadership Communications through researching, gathering and summarizing content in support of briefings and speaking engagements while ensuring timely submission of messages across multiple communication vehicles. In addition, you will provide writing support, as needed, across our internal communication channels.

Responsibilities

Live Event Support
  • Provides support for internal enterprise events and meetings
  • Works with communications and company leaders to develop topics and agendas for enterprise events
  • Helps compile data and speaking points, prep live and remote participants, manage calendars and schedules and provides PowerPoint support
  • Provides writing, messaging and task support for all events
Leadership Communications
  • Provides support for leadership communications such as assisting with leadership briefings and procuring materials needed for meetings
  • Writing support for leadership messages
Communications Partner
  • Responsible for brainstorming, writing, editing and posting creative content for various internal communications channels
  • Collaborates with other team members to recommend an approach for communicating company and campus-wide messages and projects
  • Partners cross-functionally to advise business partners on communication needs as it pertains to enterprise-wide initiatives and special projects
  • Makes connections internally as well as externally to influence and continue to grow the communications function

Qualifications
  • 1-3 years of developing and implementing strategic internal content
  • 1-3 years of writing, designing and publishing communication programs
  • 1-3 years of experience managing small projects and events
  • Detail oriented with the ability to multi-task in a fast-paced environment
  • Experience working with and influencing leadership
Apply Online.

Tuesday, December 04, 2018

City of Bloomington - Community Outreach Coordinator

Primary Objective
The City of Bloomington is seeking an individual to assist with the planning, coordination and implementation of community outreach and engagement efforts on behalf of the City of Bloomington in order to empower stakeholder participation and investment.
Examples of Duties
Essential Functions of the Position
  • Assists with the development and implementation of a broad range of strategies to engage community members, organizations, businesses and partners and empower their participation in the City's programs, activities and services, with a special emphasis on traditionally underserved or underrepresented populations.
  • Ensures that underserved and underrepresented populations are considered, accounted for and hard in the development and delivery of City services.
  • Helps plan and carry out special events in alignment with the City Council's strategic priorities to educate, raise awareness and bring the community together.
  • Assists with creating, implementing and evaluating community engagement programs, activities, trainings and events. Plan and carry out programming sponsored by the Human Rights Commission.
  • Collaborates with other City departments and divisions to help develop and execute their community engagement initiatives.  Serves as an in-house advisor to connect and engage with community members.
  • Recruits and works with volunteers to assist with special events, programs and activities throughout the City.
  • Builds effective partnerships with governmental organizations and agencies, non-profits and community-based groups to help realize the City's outreach and engagement efforts.
  • Assists with responding to routine inquiries about City activities, programs and services.
  • Provides information and referral services to state, county and local non-profit organizations to residents and others contacting the City for resources.  Helps other City departments connect community members to available services.
  • Assists with the solicitation of donations and sponsorships to support community engagement activities.
  • Provides assistance with training to enhance cultural and community competency with the City organization.
  • Supports City departments and divisions with ADA compliance and Section 504 of the Rehabilitation Act compliance.
  • Actively participates as a member of the Office of Engagement and Outreach work team to set facility priorities and meet overall City goals and objectives.
  • Displays behavior that supports a positive and productive workplace culture based on respect, collaboration, equity, and accountability.
  • Participates in trainings and conferences to increase knowledge of best practices in community engagement and outreach.
  • Works flexible hours as needed to participate in evening and weekend meetings and events.
  • Performs other duties as apparent or assigned.
Minimum/Desirable Qualifications
Minimum Qualifications
  • Bachelor's degree in public administration, communications, marketing, organizational leadership and development, social sciences, political science or related field.
  • Experience recruiting and working with volunteers.
  • One year of experience in program development and implementation.
  • One year of experience in special event planning, implementation and promotion.
  • Proficiency with Microsoft Office software programs.
  • Ability to work occasional evening and weekend hours.
  • Valid driver's license.
  • Ability to communicate effectively both orally and in writing.
  • Ability to manage own time and work with minimal supervision.
  • Ability to work effectively with residents, staff, vendors and contractors.

Desirable Qualifications
  • Master's degree in public administration, communications, marketing, organizational leadership and development, social sciences, political science or  related field.
  • Experience and training in leading facilitated meetings.
  • Completion of a certified mediation training course.
  • Work experience in implementing and administering Section 504 and ADA compliance requirements and other disability laws and regulations.
  • Two years work experience in a city government entity.
  • Experience in public speaking and presentations.
  • Experience promoting programs and events on social media including Facebook, Twitter and Nextdoor.
  • Fluency in a second language.

Supervision of Others
None


Supplemental Information
Full-time, benefits-eligible, non-union, exempt from overtime.

2018 Salary Range: $ 61,500 - $89,500

Apply now.

Friday, November 30, 2018

Ramsey County - Public Information Officer

Basic Function
To plan, direct and coordinate public information activities including crisis/emergency communications; responsibility for developing an overall public information plan; to advise senior management on public relations/public information issues; to supervise or coordinate the activities of staff responsible for public information programming; and to perform related duties as assigned.

To view or print a copy of the complete Ramsey County job (class) description for this job, go to https://www.governmentjobs.com/careers/ramsey/classspecs. Once at this page, you can browse the alphabetical list or search for a job description.

If an internal candidate is selected, salary will be set in accordance with personnel rules, i.e. promotion, transfer, or voluntary reduction.
Examples of Work Performed
  1. Promote a diverse, culturally competent, and respectful workplace.
  2. Assist in developing an overall public information plan and strategies for increasing public awareness of services, activities and accomplishments; coordinate the gathering and analysis of demographic, market and other information necessary for formulating and evaluating the effectiveness of the overall public information plan; evaluate the results of public information activities and ensure that the public information plan addresses the needs and concerns of all the various constituencies and communities.
  3. Oversee the development of the various public information activities such as print, audio and visual materials.
  4. Oversee involvement in special events; media relations; presence on the internet and other electronic media; mass mailings, annual reports, signage and other informational and promotional documents; in order to ensure adherence to department protocol and standards, and to ensure that a unified, consistent message/theme is delivered.
  5. Coordinate and oversee the County's or department's presence on the internet and other electronic media.
  6. Develop, produce and coordinate communication pieces (for the general public) via several mediums including content for the web, newsletters, fact sheets, intranet, newspapers, media, and other communication vehicles.
  7. Produce internal employee communications including newsletters and intranet content.
  8. Serve as a primary contact and liaison with media/press representatives; respond to requests from the press for official statements with respect to the County's or department's position on issues/incidents of public interest; develop contacts with media, community and business representatives to promote coverage of County or department issues, activities and accomplishments, and ensure involvement by various constituencies and communities.
  9. Assist the Public Communications Director or department designee in identifying appropriate spokespeople (to include the Public Information Officer) and subject matter experts for interviews with the news media.
  10. Ensure a unified, consistent message/theme concerning the crisis/emergency activities is delivered and adheres to protocol and standards.
  11. Advise senior leadership in the establishment of policies, procedures, and protocol with respect to public relations.
  12. Produce informational products by working with outside vendors to ensure quality, accuracy and tone, locating and hiring skilled translators as needed, preparing bids for printed projects, and arrange for the appropriate distribution of materials throughout the County, Region or State to improve communication and education.
  13. Develop presentations to brief elected officials and other County personnel about specific projects; make presentations to regional, state, or national audiences about communications issues.
  14. Develop and implement the use of emergency communication methods used by County personnel.

(The work assigned to a position in this classification may not include all possible tasks in this work and does not limit the assignment of any additional tasks in this classification.  Regular attendance according to the position's management approved work schedule is required.)

ESSENTIAL FUNCTIONS: 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14.
Minimum Qualifications
Education:  Bachelor's Degree in English, journalism, marketing, communications, education or a related field.

Experience:  Five years of experience in public relations, marketing or a related field.

Substitution: Master's Degree in English, journalism, marketing, communications, education or a related field, may substitute for up to two years of experience in public relations, marketing or a related field.

Preferred Experience:  Two years experience in a public (governmental) setting is preferred.
Exam/Screening Process Information
Examination/Screening Process:  This is an unclassified, at-will position, holding a confidential relation to the department head or elected official.  This position requires an open screening and selection process.  There is no exam for this unclassified, at-will, position.  All applicants who meet the minimum qualifications will be forwarded to the department for consideration.

Definition of Unclassified from the Ramsey County Personnel Act:
Subdivision 1. General. "The appointing authority may discharge employees in the unclassified service with or without cause. Employees in the unclassified service have no right to a grievance appeal from discharge

Apply online.

Tuesday, November 20, 2018

North Central University - Marketing Specialist

Position Title: 
Marketing Specialist
Job Type
Full Time
Department
Director of Marketing

Position Purpose

Has a broad knowledge base in all forms and digital media and marketing best practices.
100% enrollment generating roles, primarily in undergraduate, graduate, and academic partners. Will project manage enrollment based campaigns, and complete reporting in a timely and organized manner.

Key Result Areas and Essential and Secondary Functions:

Graphic design and writing
  • Executes the creation of material with graphic design, follows style and language guide closely
  • Content writing as needed for campaign specific materials
Digital media and marketing support
  • Helps support SEO and analytics
  • Helps support paid digital ads
  • Assists in executing various aspects of marketing campaigns
  • Establishes engagement goals, track analytics, report on metrics, compare goals to actuals.
  • Collaborates on paid social media strategies
  • Assists with web content updates
Job Qualifications
Minimum Education and Experience
  • Bachelors Degree, in related field.
  • Preferred higher educational experience.
Knowledge, Skills, and Abilities
  • Proficient knowledge in:
  • Creative Cloud
Primary:
  • Proficient in Adobe Creative Cloud programs including Photoshop, InDesign, and Illustrator
  • High attention to detail
  • Extremely organized and excellent at managing projects
  • Ability to follow clearly defined style and language guides
  • Strong writing and grammatical skills
  • Familiarity with Google Adwords
  • Secondary:
  • Familiarity with Google Analytics
  • Knowledge of digital marketing and SEO best practices
  • Knowledge of Christian higher education market
  • Desire to work in a collaborative environment
Working Conditions and Frequency
Environmental Conditions:
  • Daily exposure to repetitive motions of the fingers, hands and wrists.

Horizontal Integratipn - Public Relations Specialist

Description


We are looking for a creative and agile thinker and do-er who is passionate about consumer-centric ideas, culture and brand-building. Join us to make an impact and drive the development and execution of modern brand PR plans for some of the most beloved brands in the world.
• Be the PR expert on a cross-functional marketing team that builds talk-worthy brand actions and news that consumers care about
• Connect with culture, influencers, and media partners to amplify brand actions that provide value to our consumers
• Understand major pillars in culture (ie- food, fashion, music, sports, gaming, wellness) and how ideas can be built and expanded through the fans that exist within the subcultures of each
• Leverage key cultural moments to ensure that PR executions are timely, relevant, and impactful
• Nurture and maintain relationships with key media contacts and influencers
• Turn fans into media and know how to identify and build an audience
• Consult, coach, and guide teams to great PR activations that build our brands
• Develop a KPI system to better understand what’s working and what’s not
• Identify/ manage PR agencies
Qualifications:
• BA in Communication or related degree
• 5-10 years of relevant experience
• Experience in strategic decision-making and execution across all the available PR levers; traditional media relations, media partners, cultural influencers, content creators, social channels, etc.
• A true lover of all things culture
• Relationship and solution-oriented

#KRT
Horizontal Integration is proud to be an Equal Opportunity and Affirmative Action Employer.  We  seek to provide employment opportunities to talented, qualified candidates regardless of race, color, sex/gender including gender identity and/or expression, national origin, religion, sexual orientation, disability, marital status, citizen status, veteran status, or any other protected classification under federal, state or local law. 
In addition, Horizontal Integration will provide reasonable accommodations for qualified individuals with disabilities.  If you need to request a reasonable accommodation in order to complete the application or interview process, please contact hr@horizontalintegration.com.  

 Appltr nkor

Monday, November 19, 2018

US Bank - Social Media Brand Specialist 2-180042624

esired: Social Media Management
Social Media Brand Specialist 2-180042624

At U.S. Bank, we're passionate about helping customers and the communities where we live and work. The fifth-largest bank in the United States, we’re one of the country's most respected, innovative and successful financial institutions. U.S. Bank is an equal opportunity employer committed to creating a diverse workforce. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, among other factors.
The Brand, Social Media and Content Marketing Team at U.S. Bank is seeking a Wealth Management brand and content specialist to join our growing team. The job involves creating, editing and curating content for financial advisors and bankers engaged in a social selling program, as well as serving as a brand advocate for the Wealth Management business line. The employee will work closely with the Wealth Management marketing team to understand the audience needs, brand attributes, and content strategy for the distinct segments of U.S. Bank’s high-net-worth client base (PWM, PCG, USBI, Ascent) and use this knowledge to craft compelling, relevant content for social media.
The ideal candidate will have deep knowledge of best practices in social media (particularly LinkedIn), the drive to stay abreast of trends and changes in social media, and the diligence to ensure that published content meets regulatory requirements and aligns with brand and business objectives. Excellent communication skills are essential.

Responsibilities include:

  • Create and/or manage production of social media content based on the bank’s thought leadership and proprietary insights. Content may include copy, graphics, photos and video. (Write copy, select images for Hearsay, Elevate, LinkedIn, and social ads for Wealth Management campaigns)
  • Create and maintain an editorial calendar, in collaboration with other content creators at U.S. Bank (corp comms, content marketing, financial education, etc.)
  • Recommend external (third-party) news and informative articles for Wealth Management advisors to share with clients via their personal social media accounts. (Draft the monthly Hearsay campaigns for each of the four segments)
  • Publish content to a library within a social media management tool. (Hearsay Social, LinkedIn Elevate, Spredfast)
  • Serve as a brand expert in the four segments of U.S. Bank’s Wealth Management audience (Ascent, PCG, PWM, USBI)/ Review marketing and communications materials for adherence to brand guidelines for Wealth Management audience segments. Criteria include copywriting, image selection, visual components, web design, and overall messaging/themes.
  • Coordinate pre-approval of content with members of the appropriate compliance departments. Learn and follow regulatory requirements for appropriate language and disclosures related to financial topics. (Submit CAT and Adtrax requests)
  • Use advisor feedback and data from our Social Intelligence team to improve content and suggest improvements to the overall program or strategy.
  • Provide assistance as needed to Wealth Management business lines in onboarding new program participants and troubleshooting the social selling tools. (Help support Katie as requested)

Qualifications
Basic Qualifications
  • Bachelor's degree, or equivalent work experience
  • Two to four years of social media communications or related experience

Preferred Skills/Experience
  • Demonstrable strong written and verbal communication skills
  • Ability to manage multiple projects while adhering to deadlines
  • Active use of social media (especially LinkedIn) in a professional context
  • Experience in brand management
  • Experience creating content within a regulated industry such as finance, healthcare or insurance
  • Familiarity with digital and social selling tools such as Hearsay Social and Salesforce
  • Ability to create and edit vide
Apply now.

Tuesday, November 13, 2018

Wells Fargo - Public Relations Lead (Communications Advisor)


Job Description
At Wells Fargo, we have one goal: to satisfy our customers’ financial needs and help them achieve their dreams. We’re looking for talented people who will put our customers at the center of everything we do. Join our diverse and inclusive team where you’ll feel valued and inspired to contribute your unique skills and experience.
Help us build a better Wells Fargo. It all begins with outstanding talent. It all begins with you.
Stakeholder Relations brings together teams responsible for engaging with the company’s critical stakeholders. Responsible for monitoring the current environment and developing comprehensive stakeholder strategies across various influencer groups, the team includes:  Corporate Communications, Government Relations & Public Policy, Investor Relations, Philanthropy, Community Relations and Diversity & Inclusion.
Reporting to a Wholesale Banking Corporate Communications Manager, this position will focus on promoting and protecting Wells Fargo’s reputation through creative storytelling and media relations, on behalf of Commercial Banking.  He / she will develop and execute the media relations strategy for the Specialized Industries Group and Government & Institutional Banking (GIB) within Commercial Banking, securing proactive media coverage, supporting executive advocacy, and providing crisis communications and reputation management.
This position can be located in San Francisco, CA, Charlotte, NC, or Minneapolis, MN and does not offer relocation assistance.
Specific responsibilities include:
  • Serve as a trusted advisor to senior executives on messaging, reputation and issues management, media relations, and crisis communications
  • Lead thought leadership initiatives and identify media opportunities for business leaders
  • Develop and implement strategic communications plans for multiple business lines that incorporate multiple channels, including external, internal, media, social, executive and owned
  • Write and edit a variety of complex and/or sensitive external communications including press releases, talking points, speeches, social media content and executive summaries
  • Create a master regional narrative, update on regular basis, and leverage with communicators and other stakeholders
  • Identify proactive external engagements to advance storytelling and best position executives and company
  • Seek opportunities to fully leverage internal and external channels to tell and amplify our story
  • Track and measure results of plan to ensure that results are in line with intended outcomes and business objectives
  • Develop and maintain solid working relationships with local and industry media outlets
  • Develop strategic responses to media inquiries and provide heads-up notifications to leaders as appropriate
  • Partner with peers and other Corporate Communications teams and across other business lines of Wells Fargo to ensure coordination, consistency, and efficiency of resources
Depending on the volume of applications received, this job posting may be removed prior to the indicated close date.


Required Qualifications
  • 7+ years of communications experience in one or more of the following disciplines: public relations, media relations or corporate communications




Other Desired Qualifications
  • Experience developing integrated communications strategies and plans that align with business objectives
  • Experience prepping and counseling senior executives for high profile/high stakes media interviews
  • Experience in crisis communications or issues management, particularly for a large-consumer oriented organization
  • Experience developing compelling content and leveraging multiple channels for creative storytelling
  • Experience building strong relationships and working across large organizations
Apply now

Monday, November 12, 2018

Medtronic - Brand/Marketing Communications Specialist

Careers that Change Lives 

As a Brand/Communications Specialist within the Restorative Therapies Group (RTG), Pain Therapies, you will be responsible for delivering marketing communications tactics that generate awareness, influence behavior and drive adoption of assigned therapies. You will be responsible for collaborating with product and therapy marketing teams to create effective, customer-centric communications that advance business objectives and deliver results. You will use your excellent relationship building and collaboration skills to sustain strong partnerships with your peers in RTG Communications.  In this role you will report to the Senior Manager, Brand/Marketing Communications.

A Day in the Life
  • Develop and implement integrated marketing communication tactics that facilitate the achievement of business objectives in support of promotional initiatives. Tactics include conference graphics, videos, and promotional materials; brochures; sell sheets; mailers; and digital media (web sites, social media, email).
  • Coordinate photo and video shoots to support product launches and campaigns
  • Track, measure, and analyze the results of communications tactics.Act as brand steward and support efforts in creating on-brand positioning, messaging, strategies and tactics for assigned therapies/products
  • Partner with therapy/product marketing colleagues to ensure the successful development and execution of tactics that are cost effective and produce measurable results
  • Manage projects, budgets, and vendors to ensure the timely, cost-effective delivery of high-quality, on-brand work.
  • Collaborate with peers in RTG Communications to continuously improve systems and processes, solve problems, and improve the effectiveness of the job or the business function.
  • Communicate across functions to share information, status, needs and issues in order to inform, gain input and support decision-making.
  • Build and sustain strong, collaborative relationships with business partners, and peers in functions including Legal, Clinical, Regulatory, and Marketing.
General responsibilities may include the following and other duties may be assigned.
  • Plans, creates, and produces marketing, advertising, and sales promotion materials to implement marketing strategies and sales objectives.
  • Produces informational material for the sales force and for communications media to reach maximum number of customers and prospects.
  • Evaluates and modifies promotion or advertising programs.
  • Prepares and/or approves all technical and artistic phases of the finished promotional material.
  • Consults with company management, product managers, sales department, and advertising agencies to develop and implement promotional plans and recommend sales philosophy, approach, and media.
  • May purchase promotional materials including, but not limited to, displays/signage/pre-packs, promotional printing, coupons, premiums, art, and photography.
  • May perform, coordinate, or oversee activities such as layout, sales kit preparation, display arrangement, internet promotions and sales outline writing.
  • May choose agency and source of placement.
Must Have: Minimum Requirements 
  • Bachelor’s degree in Marketing, Communications, or related field and at least 2+ years of Marketing and/or Communications experience 
  • Experience in developing, implementing, and measuring business-to business and business- to- consumer marketing communications tactics/programs, using multiple channels, including digital/social media.
  • Experience developing compelling promotional content for across channels, with a focus on digital media.
Nice to Have 
  • Knowledge of RTG therapies.
  • Digital marketing experience
  • Experience with medical technology/medical device industry
  • Excellent interpersonal skills to enable effective relationships across a variety of functions and with all levels of management and employees.
  • Experience successfully managing budgets and outside resources.
  • Strong oral and written communication skills.
  • Exceptional project management and organizational skills.
  • Ability to work with complex and sensitive information.
  • Ability to work independently and excel under pressure and tight deadlines.
  • Independent thinker

About Medtronic

Together, we can change healthcare worldwide. At Medtronic, we push the limits of what technology, therapies and services can do to help alleviate pain, restore health and extend life. We challenge ourselves and each other to make tomorrow better than yesterday. It is what makes this an exciting and rewarding place to be.

We want to accelerate and advance our ability to create meaningful innovations - but we will only succeed with the right people on our team. Let’s work together to address universal healthcare needs and improve patients’ lives. Help us shape the future.

Physical Job Requirements

The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position.

The physical demands described within the Day in the Life section of this job description are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Thursday, November 08, 2018

CBRE - Communication Specialist


The Communication Specialist are responsible for the tactical execution of media relations, social media and advertising, under the direct supervision of a PR Manager, Marketing Manager and/or Marketing Director, and with strategic oversight by the Sr. Director of PR for the U.S.

The Communications Specialist position requires a strong, working understanding of the media, an ability to effectively write for a news audience, including using the appropriate format, tone and AP style, as well as proper use of quotes.

While news writing is a primary skill required for the job, Communications Specialists must also be able to write effectively for a variety of internal and external audiences though internal newsletters, business memos, advertising, e-blasts and other communications vehicles.

Communications Specialists must also demonstrate a working understanding of social media, and be able to represent CBRE appropriately and in a timely fashion on social media.

Communications Specialists must have strong organizational skills and demonstrate excellent attention to detail at all times. Effective proofreading skills and a keen eye for formatting are critical in this position.

Communications Specialists must dedicate themselves to learning and understanding the commercial real estate industry, and should proactively engage with local market leaders and sales professionals to stay abreast of newsworthy activity that can be promoted through PR, social media and internal communications channels such as Big Wins.

Communications Specialists should also develop and maintain key reporter relationships in the local market.

Bachelor's degree (BA/BS) in English, Journalism, Communications, Marketing, or a related discipline from 4-year college or university, and a minimum of 2-4 years of related experience and/or training. Real estate experience is a plus, but not required.

Excellent written and verbal communication skills.

Strong organizational and analytical skills.

Ability to provide efficient, timely, reliable and courteous service to customers.

Ability to effectively present information.

Requires knowledge of financial terms and principles.

Ability to calculate intermediate figures such as percentages.

Conducts basic financial analysis.

Ability to comprehend, analyze, and interpret documents.

Ability to solve problems involving several options in situations.

Requires intermediate analytical and quantitative skills.

Intermediate skills with Microsoft Office Suite and Adobe Acrobat.

Decisions made with understanding of procedures and company policies to achieve set results and deadlines. Responsible for setting own project deadlines.

Errors in judgment may cause short-term impact to coworkers and supervisor.

US Company Profile

About CBRE (NYSE: CBRE): At CBRE, you are empowered to take your career path into your own hands. Enjoy workplace flexibility in a global organization with tremendous scale. Work in an inclusive and collaborative environment with supportive teammates. Come experience the employee advantage at CBRE.

CBRE has a long-standing commitment to providing equal employment opportunity to all qualified applicants regardless of race, color, religion, national origin, sex, sexual orientation, gender identity, pregnancy, age, citizenship, marital status, disability, veteran status, political belief, or any other basis protected by applicable law.

As a Fortune 500 worldwide leader in real estate services, CBRE’s more than 80,000 professionals provide exceptional outcomes for clients in 60+ countries. When it comes to real estate, CBRE sees potential everywhere. We turn scale into strength, expense into performance, and property into prosperity.

Tuesday, November 06, 2018

Minnesota State Career Opportunity - Communications Specialist

Communications Specialist

Institution:

ANOKA RAMSEY COMMUNITY COLLEGE
11200 Mississippi Blvd
Coon Rapids, MN 55433

Classification:

Information Officer 1 (Classified MAPE)

Responsibilities:

This position is responsible for professional work developing external marketing and public relations-communications materials to meet objectives and action items of Anoka-Ramsey Community College’s and Anoka Technical College’s strategic plan and marketing plan. The responsibilities of the position include serving as a project and tracking coordinator, creative writer for various promotional materials (print and electronic) that contain broad public interest and increase public awareness in the community served by Anoka-Ramsey Community College and Anoka Technical College. The incumbent serves as the coordinator for several college projects, and as a writer, social media content creator, website content editor, desktop publishing coordinator and print buyer. The incumbent coordinates the preparation and dissemination of public information through media press release, websites, social media, and digital signage. The incumbent works closely with graphic designers, marketing and public relations team and college leaders to prepare effective communications to meet the needs of target audiences.

Minimum Qualifications:

  • Bachelor’s degree in Journalism, Mass Communications, or related field
  • Excellent interpersonal and written communication skills
  • Thorough knowledge of methods and techniques of presenting to the public
  •  Knowledge of marketing, printing, editing, proofreading, print and electronic marketing and promotion
  • Microsoft office software sufficient to develop presentations, desktop publishing software sufficient to create/format publications
  • Ability to write persuasively and effectively to fit the communication medium and targeted audience
  • Ability to coordinate multiple projects and priorities simultaneously while meeting deadlines
Ability to represent the college to a variety of constituencies

Preferred Qualifications:

  • Web content management software knowledge
  • Event organizing experience
  • Knowledge of the college’s mission, vision, strategic plan and programs, and the ability to integrate information into marketing materials for targeted audiences
  • Knowledge of and interest in diverse culture and populations

Application Procedure:

This position is posted on the Minnesota Management and Budget (MMB) website from November 5, 2018- November 19, 2018. The Job ID is 27887.

Submit your resume and supporting information to the careers page on the MMB Career website.

Please note that paper and emailed applications will not be accepted. Incomplete applications may not be considered.

Apply now.

Monday, November 05, 2018

Bosch - Bosch Group Digital Marketing Communications Manager




Company Description

Bosch Building Technologies is a division of the Bosch Group, a global supplier of technology and services in the areas of automotive and industrial technology, consumer goods, and building technology.  Bosch Building Technologies is a supplier of equipment for the global electronic protection and communications systems industries.
Burnsville, MN is the headquarters for the Communications Systems Division of Bosch Security Systems. Our main activities include the Product Management, Development, Quality, Financial and Materials Management of the Business Unit Critical Communications Systems, Pro Sound and Public Address & Conferencing. With our premium brands: Bosch, Dynacord, Electro-Voice, RTS and Telex, we provide solutions that reflect our brand values for audio quality, and innovation.

Job Description

The Digital Marketing Communications Manager position is part of the global Marketing Communications team in the Business Unit Communications Systems, Security Systems division (part of The Bosch Group – a leading supplier of technology and services employing over 400,000 associates worldwide). The Marketing Communications department is a strong and dynamic in-house creative services team responsible for global marketing communications and brand management for the Bosch Communications, Sound and Audio portfolio covering the brands Bosch, Dynacord, Electro-Voice, RTS and Telex. The diverse product portfolio includes loudspeakers, audio electronics, intercom, public address systems and more – and targets an equally broad audience from musicians to governments to stadiums. Team members are based in Germany (Straubing), the Netherlands (Eindhoven) and the US (Burnsville, Minnesota).
As the in-house expert for digital marketing, you will work closely with colleagues and retail partners to design and implement an effective online communications strategy for our Professional Sound brand (Electro-Voice) and products (Portable Loudspeakers and Microphones) in North America. Digital marketing is an important focus area, and through this new role, you have the opportunity to establish your expertise, define an approach and have direct impact on business goals. Brand, product and regional scope will grow over time.
The main responsibilities of this position include:
The Digital Marketing Communications Manager is skilled in optimization of communications channels using data and insights. An in-depth analysis and understanding of the target audience(s) and personas will be the critical prerequisite to the effectiveness of digital activities. The ideal candidate is highly skilled in digital media, social media, is data driven and enjoys interacting with customers to best optimize campaigns. A passion for music and the MI industry is a strong advantage.
Digital communications planning and management
  • Executes in close collaboration with marketing colleague(s)
  • Develop plans based on defined business goals
  • Have an in-depth understanding of the target audience(s) and their communication needs
  • Instrument conversion points and optimize user funnels
  • Utilize strong analytical ability to evaluate end-to-end customer experience
  • Brainstorm new and creative growth strategies
  • identify clear campaign goals to ensure effective results-driven plan
  • Work alongside key accounts to define necessary steps to strengthen sales through online activities
  • Collaborate with marketing to create dealer landing pages and optimize user experience
    Online communications channel management
  • Leads as subject matter expert
  • Manage social media brand channels including ensuring accurate brand voice and personality is reflected in posted content, ads and responses
  • Monitor, listen and respond to EV fans on social media while engaging appropriate internal departments as needed
  • Collaborate with internal teams to respond to all social media / user reviews in an appropriate way and timely manner
  • Assists marketing / sales with optimizing product listings on marketplace websites (Amazon, eBay, etc.) and search engines
  • Be up-to-date with the latest trends and best practices in online marketing and measurement
    Develop and spread brand content
  • Leads as subject matter expert
  • Leverage existing content and customize as necessary for digital use
  • Create new content from customer interviews, live events and tradeshows
  • Captures and creates ongoing lifestyle imagery / videos for social media use – sets regular publishing schedule
    Execute digital campaigns and activities
  • Leads as subject matter expert
  • Use best online approaches including PPC, paid social, remarketing, lookalike audiences, A/B split testing etc. to achieve optimal results
  • Manage search engine marketing campaigns (Google AdWords, PPC, etc.)
    Track, measure, optimize
  • Leads as subject matter expert
  • Skilled in optimization of communications channels using analytics and data
  • Data-driven approach to online
  • Analyze / Identify trends and insights, and optimize spend and performance based on the insights
    Reporting and presenting
  • Leads as subject matter expert
  • Create effective presentations (PPT) and present to internal (peers, management) and external audiences
  • Be the internal subject matter expert for digital communications, measurement and analytics
  • Align with the marketing, sales and product teams to ensure impactful marketing results

Qualifications

  • Degree in Marketing or related field
  • 5+ years of digital marketing experience
  • B2B & B2C experience
  • Current certifications highly preferred (Google AdWords, Facebook Blueprint)
  • Experience in managing digital, event and content marketing programs
  • Proven curiosity for quantitative data analysis for measuring program effectiveness, forecasting and ROI
  • Superior communications skills, particularly in content writing and visual storytelling
  • Highly skilled in developing and leading presentations to internal and external audience to communicate digital campaign strategies, measurement / analytics and the steps to optimize the campaign
  • Exceptional ability to communicate effectively with multiple audiences, from senior management to entry level, internal and external
  • Detail and results oriented
  • Skilled at both planning and hands-on execution
  • Self-motivated to consistently meet and exceed objectives and take on more responsibility
  • Ability to think strategically and work independently
  • Ability to manage and prioritize multiple projects and tasks simultaneously
  • Experience with direct-to-consumer ecommerce an asset
  • Ability to travel up to 20% annually visiting key accounts and attend conferences and events as requested (DJ Expo, Mobile Beat, roadshows, etc.)
Note: Majority of focus will be on the Electro-Voice brand and retail segment (portable speakers and microphones) for the North American market. This scope will expand over time.
Language(s): English (mandatory)

Additional Information

By choice, we are committed to a diverse workforce - EOE/Protected Veteran/Disabled.
BOSCH is a proud supporter of STEM (Science, Technology, Engineering & Mathematics) Initiatives
  • FIRST Robotics
         (For Inspiration and Recognition of Science and Technology)
  • AWIM
         (A World In Motion)
  •  

Friday, November 02, 2018

CaptionMax - Marketing Coordinator


Company Overview
Captionmax is one of North America's largest full-service media accessibility companies. We provide closed captioning for prerecorded media and realtime events, subtitling and localization services, video description, and specialized scripts. Our clients range from the biggest names in media and entertainment, large corporations, education institutions and government entities. Currently, we have over 100 employees spread across our three offices in Minneapolis, Los Angeles and New York.
Position Overview:
Do you have a passion for design and finding creative marketing solutions that drive engagement both internally and across a diverse customer base? If so, we want to hear from you.
Captionmax is seeking to add a full-time, salaried Marketing Coordinator to its marketing team in Minneapolis. This position will lead the development of a wide range of marketing initiatives including, blog posts, sales proposals, social media, brochures, email campaigns, presentations, and internal corporate communications. The Marketing Coordinator will collaborate with the sales and marketing teams to develop and execute multiple marketing strategies and will have exposure to all levels of the organization, from operations to the executive team. The ideal candidate will be a self-starter with the ability to manage multiple projects simultaneously with clear and effective communication skills (both verbal and written).
Qualifications
  • Bachelor’s degree or equivalent education and 1+ years of marketing experience preferred
  • Self-starter who is able to work independently to achieve departmental goals in a fast paced work environment
  • Expert communicator with the ability to write in a clear and concise manner
  • Comfortable interacting with a variety of stakeholders (e.g., Marketing and Sales teams)
  • Comfortable managing external and internal resources
  • Strong project management skills with technical and business acumen
  • Excellent organizational, analytical and planning skills with great attention to detail
  • Proficient in Microsoft Office suite
  • Ability to be flexible and work under changing priorities; comfortable with ambiguity

Thursday, November 01, 2018

Nemer Feger - Account Executive, Media Relations

ROLE:    Account Executive, Media Relations emphasis

This person will report to the SVP of Marketing and the Media Relations Director

Responsibilities
  • Act as daily liaison between the agency and client, accurately interpreting the client needs
  • Strategize innovative ways to build client brands
  • Prepare and present client proposals
  • Develop and implement public relations, marketing and social media strategies
  • Work with various agency departments to move projects through on behalf of the client
  • Manage day-to-day projects necessary to ensure completion of communications initiatives
  • Write press releases, case studies and other communications materials
  • Pitch press releases and feature story ideas to journalists across print, broadcast and online mediums to interest them in covering our clients’ stories
  • Coordinate and facilitate media interviews with our clients, that at times include working early mornings, evenings and weekends
  • Work and attend client events
  • Monitor media coverage and report results to the wider team and clients
  • Create and deliver detailed publicity recap reports for clients
  • Handle and/or support clients’ social media accounts
  • Brainstorm fresh ideas for campaigns with the PR team

Key Skills
  • Communication - excellent written and spoken English skills
  • Copywriting skills – looking for creative writer who adheres to AP Style, uses correct grammar and spelling, and is a spot-on proof-reader
  • Strong interpersonal skills – approachable, friendly, respectable tone
  • Strong understanding of local media landscape, current events and pop culture
  • Flexibility – being willing to step in and help when needed

Qualifications
·         3+ years of experience in public relations, marketing or communications field
·         Bachelor’s degree in public relations, marketing and/or communications
·         Must have reliable transportation



To apply, please send resume, cover letter and writing samples to chad@nemerfieger.com