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Monday, May 21, 2018

Fraser - Marketing and Communications Specialist

Description

The Marketing & Communications Specialist furthers the visibility as a local, regional and national organization of excellence. This role significantly impacts the strategic plan of increasing visibility through a variety of marketing and communication activities, including but not limited to media relations work, public awareness activities and traditional communication vehicles.
Responsibilities:
  1. Establish, maintain and enhance positive relationships with Fraser constituents, including families served, volunteers, donors, and Fraser partners
  2. Partner with Fraser constituents to gather necessary marketing information
  3. Promote and protect the Fraser brand identity
  4. Develop and implement media relations activities. Write news releases, make media pitches, and establish relationships with media representatives to increase Fraser’s visibility and reputation
  5. Develop content for various Fraser media and marketing materials for the entire organization
  6. Manage Fraser presence at various workshops, trade shows, and other events
  7. Promote public relations support for Fraser special events
  8. Serve as a primary contact for social media networks and provides ongoing support for Fraser’s Facebook and other social media outlets
  9. Develop and recommend organizational media practices in partnership with the Marketing and Communications Program Manager
Benefits:
  • Scheduled performance feedback & opportunity for pay raises based on performance
  • Comprehensive benefits package including medical, dental, vision, and 403(b) retirement plan
  • Work-Life Balance; over 5 weeks of paid time off annually
  • Childcare discount at Fraser School
  • Referral bonuses
Location:
  • Richfield, MN
Schedule:
  • Full time, exempt position working 40 hours/week Monday-Friday during standard business hours
Education/Licensure:
  • BA/BS in Journalism or related field
Experience:
  • 3-5 years of related experience, including established relationships with media representatives, portfolio of related writing samples and resulting press clippings
Other Requirements:
  • A comprehensive understanding of traditional and new media functions
  • Excellent written and verbal communication skills, including demonstrated knowledge and use of the AP writing style
  • Strong interpersonal skills, with the ability to build relationships with various constituencies
  • Valid Minnesota Driver’s License with acceptable record 
  • Ability to pass a DHS background check
  • High level of attention to detail and organizational and work planning skills, with the demonstrated ability to meet deadlines
Fraser is an Affirmative Action and Equal Opportunity Employer of Minorities, Females, Protected Veterans and Individuals with Disabilities.
This position will be posted at www.fraser.org until filled.