Land O'Lakes Dairy Foods division is a leading marketer of a full line of dairy-based consumer, foodservice and food ingredient products across the United States. This division also includes Global Dairy Ingredients that sells a portfolio of value-added dairy ingredients (specialty powders, milk powder, cheese, butter and whey) and offers expertise to large international customers.
The Dairy Foods Business Unit seeks a qualified Marketing Specialist to support the Foodservice business team. This team is responsible for Foodservice growth within both Commercial and Non-Commercial channels. This Marketing Specialist role supports efforts across the Commercial Channel group. The role reports into the Marketing Director of Foodservice.
More specifically, this role has the following accountabilities:
Able to analyze business opportunities, problems, and trends (includes both regular business tracking forecasting and ad hoc data requests). This involves tracking of NPD data, production and forecasting data, customer data and ad hoc requests.
Supports information sharing and data availability by managing the LOL system interaction and support including Sharepoint, OBI, Onedrive, OneNote etc.
Manages the marketing budget, including Allocadia management, tracking expenses to budget and communicating with marketing team and cross-functional budget partners, facilitating requests and reconciling reports.
Supports the broader team in development of senior leadership meetings and presentations.
Partners with IMC to support execution of elements of the marketing plan.
May coordinate and/or update website, social content calendars, blogger programs, small photo shoots.
Supports the development of business growth strategies by conducting ad hoc data analysis enabling analytical and strategic recommendations on all projects.
Responsible for all aspects of invoice payment for market research projects and marketing spend (new supplier setups, PO setups, invoice processing, etc.)
Contributes to the development of meaningful and persuasive sales and trade show materials to help sell in new items or describe new programs.
4-year college degree
Able to multi-task and collaborate. Very organized.
Able to work well with MS Office tools including proficient with Excel and Word.
Proficient in PowerPoint Strong analytical abilities.
EOE M/F/Vets/Disabled. Land O’Lakes, Inc. enforces a policy of maintaining a drug-free workforce, including pre-employment substance abuse testing.