PURPOSE: Responsible for assisting the Public Relations department in promoting Mall of America and working closely with the Mall of America Trend Specialist + Fashion PR program. Candidates should have strong interest in fashion and experience in styling as well as strong writing and communication skills. Experience in fashion, trends and retail is required. Must be able to confidently work and communicate clearly with a variety of personalities.
Work closely with the Mall of America trend specialist to style featured outfits for media segments.
Work closely with Mall retailers to pull and return merchandise for media segments
Escort trend specialist to local TV and radio stations for media interviews and segments
Securely and responsibly transport materials needed for media interviews and segments from the Mall of America (or another specified site) to various locations in the Twin Cities metro area
Work closely with Fashion Public Relations Coordinator on the curation of @Moastyle Instagram account by assisting with style shoots, crafting Instagram stories, and drafting copy for Instagram posts.
Research and advise Mall of America on upcoming fashion and entertainment trends for media segments and Mall of America blog
Assist with media segment planning
Book models for media segments
Assist in coordinating and writing blog posts for Mall of America blog
Maintain the safety and cleanliness of the facility
Answer guest's questions and provide assistance when needed
Escort media crews throughout Mall of America
Assist Mall of America public relations department in any other areas of need
PREFERRED SKILLS, KNOWLEDGE AND ABILITIES:
Strong interest in fashion, trends and pop culture
Pursuing a degree in public relations, journalism or fashion
Extraordinary verbal and written communication skills
Strong knowledge of computer and word processing applications
Strong organizational skills and ability to manage multiple assignments simultaneously
Assertive with a "can do" attitude and able to work independently as well as be a team player