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Friday, September 07, 2018

Starkey Hearing - Communications Specialist

The Communications Specialist is responsible for leading, planning and managing all corporate social media strategy and activities, assisting the Communications Manager and Director with PR strategy and activities as well as writing for Innovations Magazine. The Communications Specialist will work closely with the Communications Manager and Director of Communications & Public Relations to implement communications strategies for Starkey Hearing Technologies – including the Starkey brand and other brands.

Approach and Deployment (What to Do & How to Do It)

Supports Communications Manager and Director in PR efforts
  • Help execute public relations activities for professional and consumer audiences
  • Provide strategic input on public relations activities and work to integrate communication strategies across public relations, internal, online and social media avenues
  • Write and distribute targeted press materials to trade and consumer media
  • Own and manage awards process
Responsible for beginning to end social media strategy and mentoring coordinator in day-to day social media execution
  • Creates an annual social media plan and calendar while working closely with other teams to ensure common objectives and goals are met
  • Strategically creates high visibility social media campaigns, including establishment of objectives, timelines, platforms used and back-end reporting needed
  • Mentors and trains coordinator in the creation of social posts
  • Closely supervises coordinator as they respond to customer and professional inquiries on social media
Trains and educates multiple teams on corporate social media results, best practices and new developments through formal and informal presentations
  • As the social media expert, responsible for presenting social media findings and results to executives on a quarterly basis
  • Provides corporate social media training and education to retail, international, consumer, sales and recruiting teams
Manages and creates annual strategic social media campaigns and public relations efforts for multiple teams
  • Creates, manages and communicates strategic social media and public relations plan for the International Team
  • Works on social media and public relations efforts with Retail, Brand/Product, Consumer and Govt. Services teams
Actively leads community-sponsored, customer and corporate events from a social media perspective
  • Leads and manages coordinator & interns during events as needed
Provides writing and editing support for Innovations
  • Writes and edits articles
  • Provides planning support during monthly meeting

Results – Performance Measures (How to Measure Success)

  • Strategic, forward thinking and anticipates issues before they arise
  • Able to self-manage multiple projects
  • Professional with ability to stay calm and collected during crisis and urgent deadlines
  • Seen as approachable and collaborative by others and strategizes on campaigns with other teams
  • Able to own and lead campaigns from start to finish
  • Completes projects in a timely fashion and provides clear communication to the Communications Manager about project status
  • Successfully navigates public relations and social media space and understands communication standards
  • Writing requires few major edits
  • Picks up skills quickly to help provide support for various campaigns
  • Is detail-oriented and methodical when proofreading

Other Duties (Non-Measurable)

  • Support Starkey Employee Corporate and/or Department Guidelines
  • Check and verify quality
  • Support corporate health and safety objectives
  • React to change productively and handle other essential duties as assigned

Job Requirements

Minimum education, certification and experience requirements:

Education:

4-year college degree in Public Relations, Communications, Marketing, Business or related field
Experience:
3-8 years of experience in Public Relations, Communications or Marketing required. Hearing industry experience preferred.

Knowledge

  • Knowledge of computer tools required
  • Knowledge of media databases and media monitoring tools preferred

Skills & Abilities

  • Excellent written, verbal and presentation skills in English required
  • Willingness to immerse in hearing aid industry
  • Team player
  • Ability to organize and execute plans efficiently

Responsibilities

Exercise of authority or supervision over others:

NA

Budgetary Responsibilities:

NA

Confidential Information:

NA

Required Communication:

External:

Regular communication with customers

Internal:

Communicates with all departments within Starkey

Working Conditions:

Normal office conditions

Equipment Operation:

Normal office equipment

Apply now.