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Tuesday, January 01, 2019

Ability - Digital Marketing Coordinator

Overview

The Digital Marketing Coordinator will be part of the Marketing team to support digital and social media campaigns, projects and day-to-day operations. The successful candidate must be able to manage multiple projects simultaneously, be detail-oriented, maintain high standards for content and branding, and able to effectively communicate within the organization and with customers.

Responsibilities

  • Webinar-related responsibilities will include:
    • Host webinars featuring key industry educational topics and product demonstrations
    • Support B2B webinars with documentation, scheduling, technical support and customer support
    • Supporting content for webinars including presentations and emails that align with ABILITY brand standards
    • Post-webinar reporting for sales teams, presenters and Marketing team
    • Accurately maintain the marketing and webinar events calendars
    • Track webinar event details, including timing, topics, presenters and hosts and assist with presentations as needed
  • Social media responsibilities will include:
    • Writing and editing social media content
    • Schedule and maintain a calendar of social media updates
    • Execution of social media campaigns
    • Post-campaign and regular reporting for social media accounts
    • Support PPC efforts including social media ad buys
  • Miscellaneous administrative tasks as needed
  • Assist with other projects as requested

Qualifications

  • 1+ years marketing or digital marketing experience, Associate or Bachelor’s degree or equivalent experience
  • Strong project management/organizational skills and exceptional attention to detail
  • Beginner to intermediate comfort with Microsoft Office Suite (Microsoft Word, Excel, PowerPoint, Outlook)
  • Helpful, but not required, familiarity with industry standard tools such as Marketo, Salesforce, Hootsuite or equivalents
  • Ability to set and manage multiple priorities, use good judgment and demonstrate excellent problem solving skills
  • Ability to work with a cross-functional and diverse groups
  • Strong organizational and project management skills
  • Presentation and oral communication skills
  • Effective and clear written and verbal communication
  • Experience with social media, digital media buys and webinars
  • Experience in a customer-facing role (either digital or in-person)
  • Excellent eye for detail
  • Desire to always learn new skills, including tools
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